Sales Representative- Printing Industry

Recruiter: The Legends Agency

Job Ref: Sales Representative..

Date posted: Wednesday, September 23, 2026

Location: Cape Town, South Africa

Salary: Market-related

SUMMARY: We are looking for an experienced Sales Representative with an established track record in the printing, signage, labelling, graphics or closely related industry.

POSITION INFO: Sales Representative for Industrial Printing & Graphics Location: Paarden Eiland, Cape Town Salary: R20 000 + Com Employment Type: Full-Time | Office-Based with Client Visits Industry: Industrial Printing, Signage, Labels & Graphics About the Company Our client is a well-established Cape Town-based industrial printing and finishing company, operating since the 1980s and servicing both local and international businesses. The company specialises in screen printing, large-format digital printing, die cutting, roll labels and specialist overprinting, producing high-quality printed products and components for industrial, commercial and consumer applications. Their capabilities include printing and finishing on plastics, metals, glass, wood, vinyl, acrylic, paper, board and other specialist substrates. The Opportunity We are looking for an experienced Sales Representative with an established track record in the printing, signage, labelling, graphics or closely related industry. This is not a traditional "cold-call and build from scratch" sales position. The successful candidate should ideally bring an existing client base and industry relationships and have the ability to identify opportunities, develop new business and grow revenue. You will be responsible for managing existing customer relationships while actively developing new business opportunities across Cape Town and potentially further afield. Key Responsibilities Develop and maintain strong relationships with existing customers. Identify and secure new business opportunities within the printing, signage, graphics and related industries. Leverage an existing industry network and client base to generate sales. Conduct client visits and face-to-face sales meetings. Understand customer requirements and recommend appropriate printing and finishing solutions. Prepare quotations and follow up on opportunities through to close. Manage the complete sales process from prospecting through to order placement. Identify opportunities for additional products and services within existing accounts. Build relationships with purchasing managers, production managers, marketing teams, business owners and other key decision-makers. Maintain accurate records of sales activity, prospects and opportunities. Work closely with the internal production and sales teams to ensure customer requirements are met. Monitor market activity and identify opportunities arising from competitors and industry trends. Achieve agreed sales and revenue targets. Ideal Candidate The ideal candidate will be an established industry sales professional rather than a generalist salesperson. We are particularly interested in candidates with experience selling: Industrial printing Screen printing Digital printing Large-format printing Labels and labelling Signage Point-of-sale materials Packaging Promotional/branding products Die-cut products Industrial marking Graphics and display solutions Related manufacturing or print solutions Essential Requirements Proven sales experience within the printing, signage, graphics, labelling or closely related industry . Existing relationships and preferably an active client base within the industry. Demonstrated ability to generate new business and close sales. Strong understanding of B2B sales. Excellent communication and relationship-building skills. Commercially driven and target-focused. Able to work independently and manage a sales territory/pipeline. Valid driver''s licence and own reliable vehicle. Comfortable with regular client visits when required. Based in or within reasonable commuting distance of Cape Town. Advantageous Experience selling into: Manufacturing Industrial businesses Packaging companies Retail Advertising and branding agencies Product manufacturers Corporate marketing departments FMCG Signage and display companies What We''re Looking For Industry knowledge is critical. The successful candidate should already understand the printing/graphics environment, have existing relationships in the market and be able to identify where Screen Image''s capabilities can solve a customer''s requirements. We are looking for someone who can open doors , not simply someone who can make sales calls. A candidate with a proven client portfolio and established industry relationships will be strongly preferred. Working Arrangement The position is primarily office-based in Paarden Eiland, with flexibility around client meetings and visits. Client travel will depend on the candidate''s portfolio and customer requirements, with the majority of existing customers located in the Cape Town area. Remuneration Competitive package based on experience, industry relationships and existing client base. The company is open to structuring the package appropriately for the right candidate, with commission/incentive earning potential linked to sales performance. Career Growth There is potential for increased responsibility and career progression for the right individual, depending on performance, capability and contribution to the growth of the business.