Salesforce Marketing Cloud Architect

Job Title: Salesforce Marketing Cloud Architect

Location : San Francisco, CA (Hybrid Onsite Role -3 Days Onsite Per Week)

Duration : Fulltime

Teams Meeting Interview

Job Description:

Salesforce Marketing Cloud Architect:

• Own and administer Salesforce Marketing Cloud and Data Cloud platforms, ensuring scalability, reliability, and compliance
• .Design and manage customer data architecture, including data ingestion, identity resolution, audience segmentation, and Customer 360 profiles
• .Execute and optimize end-to-end marketing campaigns, journeys, automations, and personalization initiatives
• .Integrate SFMC and Data Cloud with Salesforce ecosystems and external platforms to enable seamless data exchange
• .Monitor platform health, data pipelines, campaign performance, and proactively resolve operational issues
• .Govern user access, security, privacy controls, consent management, and regulatory compliance (GDPR, CCPA, etc.)
• .Provide actionable insights through audience analytics, calculated insights, reporting, and performance measurement
• .Partner with business, technology, and vendor teams to deliver scalable marketing solutions while maintaining platform stability
• .Maintain technical documentation, support users, and drive platform adoption through training and best practices

.Required Skills & Qualification

• s10 years of hands-on Salesforce Marketing Cloud administration and campaign management experience
• .Experience with Salesforce Data Cloud, Customer 360, data modeling, segmentation, and identity resolution
• .Strong expertise in Journey Builder, Email Studio, Automation Studio, Contact Builder, and multi-BU environments
• .Proficiency in SQL, SOQL, AMPscript, SSJS, HTML, CSS, JSON, REST/SOAP APIs, and integration frameworks
• .Experience with data integration, ETL processes, APIs, and enterprise systems connectivity
• .Strong understanding of data governance, privacy regulations, deliverability, and marketing operations
• .Salesforce Marketing Cloud and Data Cloud certifications preferred

.Nice to Hav

• eExperience with Tableau, AWS, Azure, or GCP
• .Knowledge of CDP, MDM, real-time data streaming, and event-driven architectures
• .Experience with Journey Builder Custom Activities/Components
• .Salesforce development exposure (Apex, Lightning, integrations)

.