Salesforce Marketing Cloud Developer / Consultant

5 - 8 Years of Experience

Location: Coimbatore, Chennai

Job Summary

We are looking for a Salesforce Marketing Cloud Developer to design, develop, and optimize personalized, data-driven marketing campaigns using Salesforce Marketing Cloud (SFMC).

Key Responsibilities

• Develop and manage campaigns using Email Studio, Journey Builder, Automation Studio, and Contact Builder
• Build dynamic and personalized content using AMPscript, HTML, CSS, and SQL
• Create and maintain customer journeys and campaign automations
• Perform data segmentation and audience targeting using SQL
• Integrate SFMC with Sales Cloud and Service Cloud using Marketing Cloud Connect
• Implement REST/SOAP API integrations and support data imports
• Ensure email deliverability, compliance, and campaign performance
• Collaborate with marketing and Salesforce teams

Required Skills

• Strong experience with Salesforce Marketing Cloud
• Expertise in AMPscript and SQL
• Hands-on experience with Email Studio, Journey Builder, Automation Studio
• Knowledge of HTML/CSS for responsive email templates
• Experience with SFMC APIs and integrations
• Understanding of email deliverability and compliance standards

Qualifications

• Bachelor’s degree in a relevant field
• Salesforce Marketing Cloud certification preferred
• 5+ years of SFMC development experience

Nice to Have

• Experience with SSJS, MobilePush, SMS Studio, WhatsApp
• Exposure to Salesforce CDP / Data Cloud
• Agile/Scrum experience