SBM/BM（CVRM）-Retail-上海

Typical Accountabilities

• Designs, implements and evaluates marketing activities of assigned brand, which may include distribution channel solutions.
• Reviews marketing programs and implements program changes.
• Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.
• Liaises with internal departments and external agencies to ensure full communication and success of marketing plans
• Contributes to creativity of product packaging, presentation and promotional activities

Typical People Management Responsibility (direct / Indirect Reports)

• Approximate number of people managed in total (all levels) -

What is the global remit? (how many countries will the role operate in?):

Education, Qualifications, Skills And Experience

• Essential: Bachelor’s Degree; Experience managing complex projects
• Desirable: MBA in relevant field; Experience in Consumer and/or Managed Markets promotions and/or strategy role; Experience in Insight/Market Research; Sales and/or Sales Leadership experience; Experience in Emerging or DFL role; Understanding of the development and commercialization of pharmaceutical products in the US; Understanding of the US Healthcare environment

Key Relationship To Reach Solutions

• Internal (to AZ or team):
• External (to AZ):