Search Engine Optimization Executive

Job Description: SEO Executive

Experience: 2–3 Years

Location: Bengaluru

Employment Type: Full-Time

About the Role

We are looking for a results-driven SEO professional with 2–3 years of experience in driving organic growth through SEO, content optimization, and technical improvements. The ideal candidate should have a strong understanding of traditional SEO, along with emerging practices in AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization), to improve brand visibility across search engines and AI-driven search experiences.

Key Responsibilities

• SEO Strategy & Execution: Conduct keyword research, competitor analysis, keyword mapping, and implement SEO strategies aligned with business objectives.
• On-Page & Content Optimization: Optimize website content, title tags, meta descriptions, headings, internal links, and landing pages to improve organic visibility and engagement.
• Technical SEO: Conduct technical audits and identify issues related to crawling, indexing, redirects, canonical tags, structured data, and website performance.
• AEO & GEO: Optimize content for AI-driven search experiences, featured snippets, and answer engines. Implement relevant structured data, develop question-led content, and improve content clarity, relevance, and authority to enhance visibility across AI-generated responses.
• Off-Page SEO: Execute link-building initiatives, identify backlink opportunities, and support digital PR activities to strengthen website authority.
• Performance Analysis: Monitor keyword rankings, organic traffic, clicks, impressions, and conversions using Google Search Console, GA4, and other SEO tools. Identify trends and recommend actionable improvements.
• Client & Stakeholder Management: Coordinate with content, development, and other teams to implement SEO recommendations, manage deliverables, and communicate performance insights.

Required Skills & Qualifications

• 2–3 years of hands-on SEO experience, preferably in a digital marketing agency.
• Strong understanding of on-page, off-page, and technical SEO.
• Experience with keyword research, content optimization, competitor analysis, and SEO audits.
• Working knowledge of Google Search Console, GA4, and tools such as Screaming Frog, Ahrefs, or Semrush.
• Understanding of AEO, GEO, structured data, and optimization for AI-powered search experiences.
• Strong analytical, communication, and problem-solving skills.
• Ability to manage multiple projects and work collaboratively with cross-functional teams.

Good to Have

• Experience with WordPress or other CMS platforms.
• Basic knowledge of HTML and website development.
• Familiarity with Looker Studio, local SEO, and international SEO.
• Exposure to AI search visibility tracking and content optimization tools.