Search Engine Optimization (SEO) Executive

Job highlights

• Bachelor s degree in Marketing,Communications,or a related field.
• Minimum of 2 years of proven experience in SEO
• . Optimize website content for search engines while ensuring a positive user experience. Off-Page Optimization: .
• Experience: . .

We are looking for a Search Engine Optimization (SEO) expert to manage all search engine optimization and marketing activities. A Search Engine Optimization Specialist is responsible for analyzing, reviewing and implementing websites that are optimized to be picked up by search engines.

Job Description:

We seek an experienced and talented Search Engine Optimization (SEO) Executive to join our growing digital marketing team. As an SEO Executive at Hiya Digital, you will be crucial in optimizing our client s websites for search engines, driving organic traffic, and improving overall online visibility.

Responsibilities:

Keyword Research and Analysis:

• Conduct thorough keyword research to identify opportunities for website optimization.
• Analyze competitors keywords and strategies to enhance our clients SEO performance.

On-Page Optimization:

• Implement on-page SEO strategies, including meta tags, headers, and URL structures.
• Optimize website content for search engines while ensuring a positive user experience.

Off-Page Optimization:

• • Develop and execute effective link-building strategies to improve website authority.
  • Manage external relationships to acquire high-quality backlinks from reputable sources.

Technical SEO:

• • Identify and resolve technical issues affecting SEO performance.
  • Collaborate with web developers to implement technical SEO recommendations.

Content Strategy:

• • Collaborate with content creators to develop SEO-friendly content.
  • Ensure content aligns with SEO best practices and supports overall digital marketing goals.

Performance Monitoring and Reporting:

• • Use analytics tools to monitor and analyze SEO performance.
  • Prepare regular reports highlighting key metrics and provide actionable insights.

Stay Updated on Industry Trends:

• • Stay abreast of industry trends, algorithm updates, and best practices.
  • Implement changes to strategies based on emerging trends and technologies.

Requirements:

Educational Qualifications:

• • Bachelor s degree in Marketing, Communications, or a related field.

Experience:

• Minimum of 2 years of proven experience in SEO.
• Demonstrable success in improving website rankings and driving organic traffic.

Technical Skills:

• Proficiency in SEO tools such as Google Analytics, SEMrush, Moz, etc.
• Strong understanding of search engine algorithms and ranking factors.

Analytical Skills:

• Ability to analyze data, draw meaningful conclusions, and provide actionable recommendations.

Communication Skills:

• Excellent written and verbal communication skills.
• Ability to explain complex SEO concepts to non-technical stakeholders.

Team Player:

• Collaborative mindset with the ability to work seamlessly with cross-functional teams.

Desired Candidate Profile:

• Proven track record of successful SEO strategies and campaigns.
• Creative problem solver with a passion for staying ahead of digital marketing trends.
• Detail-oriented with a focus on delivering high-quality results.
• Ability to manage multiple projects and deadlines simultaneously.
• Continuous learner who embraces challenges and thrives in a fast-paced environment.