Senior Brand Manager

Job highlights

• 3 to 5 years of experience in the similar field . From a mainline and / or digital agency background .

• Minimum graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent

• . Certification in Digital Media / SEO / SEM will add magical brownie points. .

• 3 to 5 years of experience in the similar field

• From a mainline and/or digital agency background

• Exceptional with ideation

• Preferably from one of the top agencies in India

• Must have worked with big reputed clients

KEY RESPONSIBILITIES

• Managing multiple client accounts.

• Drive client retention, renewals, upsells and client satisfaction.

• Partner with internal cross-functional teams to understand customer goals and key.

• Evaluate performance metrics and exceed those goals throughout the campaign.

• Provide input on new processes and workflows as needed which include ensuring best practices like not accepting invalid feedback like Maza nahi aaya, efficiently managing the JSR with brands

• Liaison with third-party vendors, influencers, partner firms on behalf of the brand for campaigns projects. This involves cracking deals

• POC for a few brands, POE for a few brands

• Negotiations with clients, vendors, partners

• PnL management for brands

• Keeping abreast with new trends in the mainline and digital industry.

• Driving the planning, thinking, execution optimisation of marquee campaigns. This includes taking and writing effective briefs and getting the research done to add value to the relevant teams

• Mentoring the team of Brand Managers and trainees to help them win

• Pitching to clients (ideas, products, innovations, creatives etc)

TECHNICAL SKILLS REQUISITES

• Professional-level proficiency in English.

• Advance Knowledge of Social Media Channels, Digital Media and Online Marketing.

• Excellent written, oral communication and presentation skills.

• Attention to detail is great, and ongoing commitment to achieving high-quality results even better.

QUALIFICATION REQUISITES

• Minimum graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent.

• Certification in Digital Media / SEO / SEM will add magical brownie points.