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Senior Content Strategist & Writer

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Onsite

Senior Content Strategist & Writer

ETP International

Senior Content Strategist & Writer

Skills

AIContent StrategyAhrefsSEMrush

2 months ago

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Important information


Contract type:

Permanent

Location:

Mumbai, Maharashtra, India

Work mode:

Onsite

Published on:

12 August 2026

What they need


Role & responsibilities

  • Develop and execute a B2B SaaS content strategy focused on SEO, AEO, GEO, and AI-driven search visibility.
  • Research, write, and edit high-quality blogs, whitepapers, case studies, landing pages, newsletters, website copy, and LinkedIn content.
  • Create compelling thought leadership content that drives brand authority, engagement, and high-quality marketing leads.
  • Optimize content for search engines and AI platforms such as ChatGPT, Gemini, and Perplexity.
  • Work closely with product, marketing, sales, and technical teams to create accurate and impactful content.
  • Manage SEO agency deliverables and ensure content contributes to measurable business outcomes.
  • Monitor content performance using SEO, AI visibility, and engagement metrics, and continuously optimize based on insights.
  • Leverage AI tools to improve research, writing efficiency, content optimization, and content distribution.

Preferred candidate profile

  • 510 years of experience in B2B SaaS, Enterprise Software, Technology, or Product content writing.
  • Exceptional writing, editing, storytelling, and research skills with a strong portfolio of long-form content.
  • Proven experience writing blogs, whitepapers, case studies, landing pages, product content, and executive thought leadership.
  • Strong understanding of SEO, content marketing, keyword research, and search intent.
  • Exposure to AEO, GEO, AI-powered search optimization, and modern content strategies is highly preferred.
  • Experience using Google Search Console, Ahrefs, SEMrush, and AI tools such as ChatGPT, Claude, Gemini, or Perplexity.
  • Ability to simplify complex technical concepts into engaging content for enterprise decision-makers.
  • Experience working in a B2B SaaS company, Enterprise Technology company, or Digital Marketing Agency is preferred.

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