Senior Content Writer

Job highlights

• Bachelors degree or equivalent experience in English,Marketing,Journalism or Engineering
• S / he should be able to connect tech products to their rightful users using relevant content
• . Software Engineering background is preferred . 2-4 yrs of content writing experience . .

We are looking to hire someone who can understand how tech-buying happens, the changing dynamics of content and buying behavior across the funnel. S/he should be able to connect tech products to their rightful users using relevant content. The role demands spontaneity, creativity while generating impactful content.

This is a great opportunity where you could experiment with various styles and formats of content writing while racing out to a niche audience. Your passion and desire to succeed will be rewarded with significant career transformation.

Responsibilities:

• Have a thorough understanding of the product and the ecosystem via in-depth research on industry-related topics, product-market fit to develop original and impactful content

• Develop long and short form content in terms of blogs, gated content such as guides or ebooks

• Liaison with freelancers to define content briefs, proofread and edit the final work

• Prepare a detailed content distribution strategy across channels and mediums

• Have a decent understanding of various content aggregator platforms to distribute the

• content produced

• Work with SEO specialist to use SEO best practices to increase traffic to the company website

• Collaborate with internal stakeholders to interpret project briefs and develop relevant

• concepts into content ideas

• Track and report on content insights and analytics (e. g. traffic, engagement, conversion rates, shares, etc.)

Requirements:

• Bachelors degree or equivalent experience in English, Marketing, Journalism or Engineering.

• Software Engineering background is preferred

• 2-4 yrs of content writing experience

• Excellent written and verbal communication skills

• Highly organized with excellent attention to detail

• Experience with various social networks and platforms

• Great team player and strong interpersonal skills