Senior Copywriter

We are looking for a Senior Copywriter to lead our creative marketing content efforts.

• 3-6 years of hands-on experience with working on different brands, written articles, social media content, Website content, Emailers, Newsletters etc

• Senior Copywriter responsibilities include writing original copy and slogans for advertising campaigns, editing and publishing Junior Copywriters- articles and maintaining brand consistency across online channels.

• If you have experience creating web content, we- d like to meet you.

• Along with your application, please submit a portfolio or links to your published work.

• Ultimately, you will create informative and engaging content about our products and services for our audiences.

Responsibilities :

• Research industry-related topics and identify gaps in our content.

• Write original copy for ads and social networks

• Prepare and publish articles that describe our co. any and products

• Edit and fact-check pieces of content generated by colleagues (e.g. Junior Copywriters)

• Use SEO practices to optimize articles and increase visibility

• Liaise with Designers to enrich text with visual aids, like images and charts

• Shape language and tone used in sales emails, banners and brochures

• Create and oversee reports on content (e.g. weekly or monthly)

• Interview clients, industry experts and internal teams

• Monitor metrics related to our content, like web traffic and conversion rates

• Ensure all content is up-to-date

Requirements and skills :

• Proven work experience as a Senior Copywriter, Product Copywriter or similar role

• Portfolio of published articles

• Excellent writing and editing skills, with a keen eye for detail

• Hands-on experience with Content Management Systems (e.g. WordPress)

• An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts)

• Solid time-management skills

• Basic keyword search knowledge

• BSc in Marketing, Communications, Journalism or relevant field

• Positive attitude. Collaborative & willing to experiment with a solution driven approach.