Senior CRM Manager

Who you are

• Shows that while men apply to jobs when they meet 60% of the requirements, women and those in underrepresented groups tend to only apply when they tick every box. We don’t think you should have to tick every box. We value your uniqueness, and it goes without saying that all applications are welcome, even if you don’t think you fit the criteria
• Demonstrable experience building in Iterable (or a comparable platform: Braze, Salesforce Marketing Cloud, Klaviyo) at a technical level
• Comfortable experience with liquid/handlebars templating, basic data structures (JSON), event-based triggers, and API-level thinking
• Strong understanding of lifecycle marketing principles
• A builder's mindset: you'd rather prototype and test than write a long spec
• Experience working with or alongside data/analytics teams on tracking, attribution, or incrementality
• Comfortable experience holding technical ownership

What the job involves

• As a result of our incredible success and growth, we are looking for a Senior CRM Manager (Technical) to join us
• Designing, building and maintaining complex multi-step journeys in Iterable, including branching logic, dynamic content, and cross-channel orchestration
• Owning the technical relationship with our CRM platform: data feeds, event tracking, API/webhook integrations, catalogue/template systems, and troubleshooting
• Translating business and lifecycle goals (onboarding, activation, retention, win-back) into technical builds without losing the strategic intent along the way
• Partnering with our data/analytics function (and external agency where relevant) to ensure journeys are properly instrumented for measurement and attribution
• Identifying opportunities to make execution more scalable (e.g. templating, dynamic content blocks, catalogue-based builds) so the team can do more with existing resources
• Supporting QA and act as technical backstop/escalation point
• Staying close to the platform roadmap and new features (Iterable and adjacent martech) and proactively recommending where we should adopt them

Benefits

• Flexi time: Start between 8-10am and finish between 4:30-6:30pm
• Volunteer days: Two days a year to volunteer with a charity of your choice, because we believe in giving back
• Remote & hybrid working: With access to offices in London and Manchester
• Health cash plan: Claim back cash on a huge range of healthcare and wellness treatments
• 30 days holiday: 30 days of annual leave, plus public holidays
• Work with an industry leading tech stack: We work with relevant, market leading tools to maximise your ability in your role
• Wellness allowance or PureGym membership: A monthly wellness allowance or access to the gym, we take your wellbeing seriously!
• Access to all of our student discounts: Incredible partnership discounts for the biggest brands in the world
• Regular social events – virtual and in-person: Even though we're remote first, we make sure you can still connect regularly with your colleagues