Senior Decision Support Analyst

Senior Decision Support Analyst

London | 14-month Fixed-Term Contract | Hybrid

About the Role

As a Senior Decision Support Analyst, you will build, test, deliver and evaluate data-driven marketing campaigns on behalf of Acxiom clients. Working closely with client stakeholders and internal data and marketing teams, you will turn campaign requirements into effective customer communications and ensure that campaign data and content are accurate, validated and ready for delivery.

This is a hands-on senior role for someone who combines strong campaign management experience with email marketing knowledge, analytical thinking and confident communication. You will take ownership of complex campaign activity, manage competing priorities through Jira, resolve delivery issues and use post-campaign reporting to help stakeholders understand performance and improve future activity.

Key Responsibilities

• Manage marketing campaigns from briefing and planning through to build, testing, delivery and post-campaign evaluation.
• Translate business and stakeholder requirements into clear campaign plans, delivery tasks and measurable outcomes.
• Prepare and manage campaign data and content, ensuring they are accurately segmented, validated, formatted and ready for activation.
• Deliver email marketing activity, including content templating, campaign setup, quality assurance and deployment coordination.
• Review campaign specifications and work with stakeholders to validate deliverables and obtain sign-off.
• Work collaboratively with client and internal data and marketing teams, maintaining clear communication on progress, dependencies, risks and next steps.
• Investigate and resolve campaign delivery, platform and data integrity issues, escalating where appropriate.
• Produce post-campaign reporting and analyse campaign data to identify trends, performance drivers and opportunities for optimisation.
• Manage workload and priorities effectively, using Jira to track activity and maintain visibility across delivery.
• Identify processing efficiencies, document improvements and share campaign management best practice across teams.

Experience and Key Competencies

• Campaign management experience: Proven experience coordinating and delivering marketing campaigns is essential.
• Email marketing: Practical experience of email campaign delivery and content templating.
• Campaign analysis: Experience producing post-campaign reports and interpreting campaign data to generate useful insights.
• Communication: Strong written and verbal communication skills, with the confidence to work effectively across stakeholder groups.
• Organisation: Strong workload management skills and experience using Jira or a similar work management platform.
• Desirable: Experience with Salesforce Marketing Cloud (SFMC) or Marketing Cloud Next.

Working Pattern

This is a London-based hybrid position. The successful candidate will be expected to travel to client’s site regularly, normally one day per week, and work from Acxiom’s Bankside office one to two days per week.

Why Join Acxiom?

Acxiom is a customer intelligence company that provides data-driven solutions to enable the world’s best marketers to better understand their customers to create better experiences and business growth. A leader in customer data management , identity , and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day. Acxiom is a registered trademark of Acxiom LLC. For more information, visit Acxiom.com

Acxiom is an equal opportunities employer. We celebrate difference and are committed to an inclusive culture that provides a sense of belonging and the opportunity to grow. If you require adjustments during the recruitment process, we will work with you to find an appropriate solution.

Ready to use your campaign expertise and analytical skills to help deliver better marketing decisions? Apply today.