Otterbrook
Senior Demand Generation Manager
Skills
20 days ago
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Important information
Contract type:
Permanent
Location:
California, MD, USA
Work mode:
Onsite
Published on:
7 October 2026
What they need
Senior Demand Generation Manager
About the Role
We're looking for a strategic, hands-on marketer to take ownership of our pipeline engine. You'll inherit a functioning set of channels and a real budget — your mandate is to bring structure, accelerate what's already working, and identify the next big growth lever.
Responsibilities
- Pipeline across paid, organic, events, LinkedIn, and partnership channels
- Campaign strategy and execution for product launches and major initiatives
- Day-to-day marketing operations: website, social, content, and email
- Reporting, attribution, and workflow management in HubSpot
- Partner and content marketing programs that expand reach and brand awareness
Qualifications
- 3+ years in B2B SaaS demand gen, growth, or performance marketing
- Track record of managing meaningful budgets and delivering measurable pipeline
- Strong analytical instincts — you make decisions from data, not gut alone
- Comfortable owning a wide remit independently in a fast-moving environment
- Experience with paid media and multi-channel demand generation tactics
Required Skills
- Ecommerce or DTC ecosystem experience
- HubSpot power user
- Content or product marketing background
- Early-stage startup experience
- ABM or upmarket/enterprise motions
Preferred Skills
- Real ownership over a proven motion — not building from zero
- Broad exposure across marketing disciplines — strong career accelerant
- Tight, well-defined ICP with a quality-over-volume go-to-market approach
- Strong momentum and ambitious but grounded growth targets
- Comprehensive benefits, remote-first culture, and meaningful equity
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