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Senior Demand Generation Manager

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Onsite

Senior Demand Generation Manager

Otterbrook

Senior Demand Generation Manager

Skills

E-commerce WebsitesProduct MarketingMarketing OpsHubspot

20 days ago

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Important information


Contract type:

Permanent

Location:

California, MD, USA

Work mode:

Onsite

Published on:

7 October 2026

What they need


Senior Demand Generation Manager

About the Role

We're looking for a strategic, hands-on marketer to take ownership of our pipeline engine. You'll inherit a functioning set of channels and a real budget — your mandate is to bring structure, accelerate what's already working, and identify the next big growth lever.

Responsibilities

  • Pipeline across paid, organic, events, LinkedIn, and partnership channels
  • Campaign strategy and execution for product launches and major initiatives
  • Day-to-day marketing operations: website, social, content, and email
  • Reporting, attribution, and workflow management in HubSpot
  • Partner and content marketing programs that expand reach and brand awareness

Qualifications

  • 3+ years in B2B SaaS demand gen, growth, or performance marketing
  • Track record of managing meaningful budgets and delivering measurable pipeline
  • Strong analytical instincts — you make decisions from data, not gut alone
  • Comfortable owning a wide remit independently in a fast-moving environment
  • Experience with paid media and multi-channel demand generation tactics

Required Skills

  • Ecommerce or DTC ecosystem experience
  • HubSpot power user
  • Content or product marketing background
  • Early-stage startup experience
  • ABM or upmarket/enterprise motions

Preferred Skills

  • Real ownership over a proven motion — not building from zero
  • Broad exposure across marketing disciplines — strong career accelerant
  • Tight, well-defined ICP with a quality-over-volume go-to-market approach
  • Strong momentum and ambitious but grounded growth targets
  • Comprehensive benefits, remote-first culture, and meaningful equity

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