Senior Digital Designer

Key Responsibilities

Build and manage social media presence (content calendar, creative, posting cadence) across relevant platforms

Design and maintain website/landing page presence and digital storefront assets (e.g., e-commerce banners, product pages)

Develop visual identity consistency across all digital touchpoints

Produce packaging design and other graphic design deliverables (POSM, print collateral, detailing aids) as needed

Collaborate with Marketing Manager to translate campaign briefs into content/creative

Monitor basic digital engagement metrics and iterate on content performance

Requirements

Strong portfolio spanning social/digital content AND packaging/print graphic design

Comfortable owning end-to-end digital channels, not just producing assets to a brief

Experience with social media management tools and basic web/CMS platforms a plus

Brief KPIs

Growth in social media following/engagement rate (MoM)

Website/digital storefront traffic and engagement targets

Content output cadence (posts/campaigns per month, on-time delivery)

Packaging/graphic design deliverable turnaround time and quality (revision cycles)

Digital campaign support turnaround for Marketing Manager's initiatives