Senior Digital Marketing

Role Description: This full-time Senior Digital Marketing role is an on-site

position based in Cairo, Egypt.

The Senior Digital Marketing professional will plan, execute, and optimize digital marketing campaigns across multiple channels to grow brand awareness and drive patient acquisition for Prof Clinic Group. Daily responsibilities include managing social media platforms, coordinating online advertising, and developing content that aligns with marketing objectives and brand guidelines. The role involves monitoring campaign performance using web analytics tools, generating reports, and recommending data-driven improvements. This position also collaborates closely with internal teams and external partners to ensure consistent messaging and effective communication across all digital touchpoints.

Qualifications

• Strong skills in Digital Marketing and Online Marketing, with proven experience in planning and managing integrated campaigns.
• Proficiency in Social Media Marketing, including content planning, community management, and paid social campaigns.
• Ability to use Web Analytics tools to track performance, interpret data, and present actionable insights.
• Excellent Communication skills, with the ability to work cross-functionally and present ideas clearly to stakeholders.
• Experience in healthcare or clinic-based marketing is an advantage.
• Familiarity with SEO, SEM, email marketing, and marketing automation platforms is beneficial.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Demonstrated ability to work on-site in a fast-paced environment and manage multiple projects and deadlines.