Senior KOL Planner & Management

Senior KOL Planner & Management

Job Overview

We are looking for an experienced and passionate Senior KOL Planner & Management to drive influencer marketing campaigns from planning to execution. In this role, you will be responsible for sourcing and managing influencers/KOLs, preparing proposals and presentations, overseeing campaign execution, managing budgets and reports, and collaborating closely with clients and internal teams. You will also play an important role in building strong influencer relationships, supporting team collaboration, and staying ahead of digital and influencer trends to deliver impactful campaign results.

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Key Responsibilities

• Plan, prepare, and pitch influencer proposals and campaign ideas to clients
• Source, evaluate, and manage influencers/KOLs across multiple categories
• Build and maintain strong relationships with influencers, agencies, and partners
• Oversee end-to-end campaign execution, including briefing, negotiation, scheduling, deliverables, and reporting
• Monitor campaign performance and analyze metrics to provide actionable insights and recommendations
• Manage campaign budgets, cost tracking, invoicing, and finance/accounting coordination
• Ensure all campaign deliverables are completed accurately and within timeline
• Collaborate closely with Account, Creative, Strategy, Production, and Media teams
• Stay updated on influencer, social media, consumer, and digital marketing trends
• Support and mentor junior team members while fostering a collaborative working environment
• Maintain high standards of campaign quality and client satisfaction

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Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field
• 3–6 years of experience in Influencer Marketing, Digital Marketing, or Advertising Agency
• Experience in influencer campaign management and client servicing
• Strong understanding of influencer ecosystem, social media platforms, and digital marketing trends
• Strong presentation, negotiation, and communication skills
• Familiar with digital marketing KPIs, analytics, and performance reporting
• Experience coordinating budgets, invoicing, and finance/accounting processes
• Leadership and team management skills are a plus
• Highly organized, detail-oriented, proactive, and able to multitask effectively
• Ability to work well under pressure in a fast-paced agency environment

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Why Join Us

• Work with top local and international brands
• Lead exciting influencer campaigns with measurable impact
• Join a dynamic, collaborative, and fast-growing agency environment
• Opportunity for career growth and development
• Work alongside creative and passionate professionals