Senior Manager Analytics

Sr. Manager, Data Analytics Implementation

Position Overview

We are seeking a Sr. Manager, Data Analytics Implementation to join a high-performing Data Analytics team supporting complex digital analytics initiatives. This role will focus on leading data collection, analytics implementation, reporting, and experimentation practices while providing hands-on technical leadership and strategic guidance.

The ideal candidate brings deep expertise across Adobe Experience Platform (AEP), Customer Journey Analytics (CJA), analytics implementation, data collection, tagging, and MarTech , with the ability to lead complex implementations from strategy and design through deployment and ongoing optimization.

Contract Details:

• 3+ month contract, likely extension
• 4x/week onsite in Katy, TX
• Pay $80/hr

Key Responsibilities

• Lead AEP-Centric Initiatives: Drive the implementation, customization, and automation of data collection processes within Adobe Experience Platform (AEP) . Develop comprehensive measurement strategies and ensure seamless integration and data flow across AEP services and connected systems.
• Own Analytics Implementation: Lead the full lifecycle of analytics implementations across complex digital ecosystems, including environments with multiple websites/apps, extensive custom tagging, and diverse implementation methodologies.
• Lead CJA Implementations: Manage end-to-end implementation of Adobe Customer Journey Analytics (CJA) , including planning, solution design, configuration, deployment, and post-implementation support. Apply journey, path, and cohort analysis to generate actionable customer insights.
• Manage AEP Integration & Data Collection: Work hands-on with Adobe Data Collection, Web SDK, Mobile SDK, AEP schemas, datasets, identity management, and event-driven data layers (EDDL) . Integrate data from Adobe Analytics, Adobe Target, Adobe Campaign, and third-party systems into AEP and CJA.
• Provide Technical Leadership: Serve as a hands-on technical leader for analytics and data framework implementations leveraging AEP, Adobe Target, Adobe Data Collection, and Adobe Mobile SDK .
• Develop Technical Tagging Requirements: Design and implement tagging requirements across web, mobile, and application environments. Translate Solution Design Requirements (SDRs) into accurate scripts and technical implementations.
• Develop & Test Code: Perform code modifications, testing, and deployment to ensure accurate and reliable digital data collection.
• Enhance Digital Data Layers: Develop and enhance digital data layer requirements, including event-based data structures such as ACDL , using tag management solutions including Adobe Data Collection, Ensighten, and Tealium.
• Develop Custom Tracking Solutions: Write custom scripts using JavaScript, jQuery, and related technologies to support advanced tracking requirements across websites and tag management platforms.
• Troubleshoot & Maintain Analytics Implementations: Create and maintain JavaScript tags and Adobe Analytics plugins within AEP. Diagnose implementation and scripting issues using browser consoles and debugging utilities.
• Lead QA & Deployment: Oversee QA, validation, and deployment processes within Agile environments , leveraging tools such as AEP Debugger, Charles, HTTPWatch, WASP, or similar solutions.

Preferred Qualifications

• Experience implementing AEP Real-Time CDP (RTCDP)
• Experience implementing Adobe Journey Optimizer (AJO)
• Experience developing and implementing A/B testing and experimentation through Adobe Target
• Experience configuring and building BI dashboards using Tableau, Looker, or Power BI
• Experience with Google BigQuery and developing data ingestion pipelines across multiple online and offline data sources
• Experience with Adobe I/O and APIs , including connecting Adobe products programmatically using Swagger, Postman, or similar API tools

Requirements

• Bachelor's degree in Computer Science, Information Systems, or a related discipline , or equivalent professional experience; related Master's degree is a plus
• 10+ years of analytics experience , including hands-on work with tag management systems, advertising pixels, and digital tracking implementations
• 4+ years of AEP implementation experience , including services such as CJA, AJO, and/or RTCDP
• 1+ year of experience managing analysts and/or developers
• Advanced knowledge of JavaScript, HTML, jQuery, JSON, DOM manipulation, and tag management
• Strong understanding of cloud-based information systems, debugging, troubleshooting, and the MarTech ecosystem
• Experience leveraging APIs for reporting and workflow automation
• Foundational knowledge of Google BigQuery, Node.js, CSS, Python, Domo, and machine learning concepts