Senior Manager Retail CS Buying

Senior Manager Inline Buying Area: GCA

Department: Inline Buying

Director Reporting Line: Director Inline Buying SP+SPW

Indirect/Second Reporting Line: N/A

Location: Shanghai

GSMS Grade: M3

Number of Personnel Managed: -

Cost Center/Budget and/or Revenue Responsibility: -

Purpose & Strategic Relevance This role is accountable for leading the assigned product category, defining merchandise selection, depth, and distribution strategy across regions, formats, and clusters. The Senior Manager provides timely sales analysis, market insights, and in-season actions to drive category growth, strengthen brand positioning, and achieve commercial objectives.

Key Responsibilities Assortment Planning and Buy：

• Formulate seasonal buying strategies aligned with financial targets and consumer insights.
• Develop assortment plans tailored to store formats and clusters, incorporating local market needs and store differentiation.
• Build up detailed product & store segmentation/cluster
• Partner cross-functionally with BU, Operations, Planning, and Demand Planning to deliver pre-season buying outcomes in line with GTM milestones.

In-Season Execution

• Conduct performance analysis and store visits to recommend agile in-season actions.
• Collaborate with Operations, Retail Activation, and Retail Excellence to identify product opportunities and optimize performance.
• Design and implement markdown strategies, manage product lifecycle, and execute tactical adjustments.
• Lead product planning for sports event booths, ensuring alignment with commercial targets

Systems and Processes

• Contribute to the refinement of buying tools and systems.
• Drive process optimization in collaboration with cross-functional teams.
• Provide seasonal product walkthrough with Operations.
• Participate in IT and tools training as required.

Leadership and Stakeholder Engagement

• Coach and mentor team members, supporting Carrer Development.
• Act as key stakeholder in relevant cross-functional projects.
• Undertake additional responsibilities as assigned by the Line Manager.

K ey Performance Indicators (KPI)

• Sell-Through rate and net sales achievement with a healthy markdown.
• Store inventory levels and stock turn
• Consumer satisfaction metrics
• Article ranking and best seller hit rate

Qualification and Competencies

• Bachelor’s degree or above
• Minimum 8 years’ experience in merchandising, with proven team management exposure
• Strong passion for sports and deep understanding of retail and store communities
• Advanced analytical skills with ability to interpret data and market trends
• Excellent negotiation, communication, and cross-functional collaboration capabilities
• Resilience under pressure with a result-driven mindset
• Strong execution ability and team-oriented approach
• Proficiency in advanced English

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