Senior Manager- Sales

Role Summary

The Sales Manager - Logistics Services is responsible for driving new business acquisition through structured lead funnel management while ensuring a high-quality onboarding experience for new SME and B2B clients. Beyond acquisition, this role owns account health during the critical first two months post-onboarding, setting the foundation for long-term retention and growth.

1. Lead Funnel Management & New Client Acquisition

• Identify, qualify, and pursue SME and B2B prospects.

• Maintain a healthy lead pipeline across stages: Prospect → Qualified → Proposal → Negotiation → Closed

• Conduct discovery meetings to understand prospect shipping volumes, pain points, and service requirements

• Present customized logistics proposals including pricing, SLAs, and VAS offerings

• Coordinate with operations and pricing teams to ensure commercially viable deal structures

• Achieve monthly targets for new client activations and revenue from new accounts

2. Client Onboarding (Month 1)

• Lead end-to-end onboarding for newly signed clients including system setup, account configuration, and first-shipment coordination

• Conduct a formal onboarding kick-off call within 48 hours of contract signing

• Share onboarding documentation: SOPs, escalation matrices, rate cards, and tracking portals

• Coordinate with operations, IT, and customer service teams to ensure smooth Day 1 experience

• Monitor first 10 shipments closely – flag TAT breaches, address NDR issues, and resolve any documentation gaps

• Schedule a Week 2 and Week 4 check-in call to review initial performance data and client satisfaction

3. Account Stabilization & Growth (Month 2)

• Conduct a formal Month 1 performance review with each new client covering delivery rates, TAT compliance, and delay metrics

• Identify opportunities to improve shipment volumes and client engagement.

• Resolve operational issues by coordinating with internal stakeholders.

• Ensure the account is stabilized and positioned for long-term growth and retention.

• Hand over the account to the Account Management team with complete documentation and a smooth transition.