Senior Marketing Officer (B2B Solutions)

We are looking for a proactive and experienced Senior Marketing Officer to join our growing B2B team. In this role, you will support marketing research, content development, PR, awards applications, social media, and digital marketing activities for enterprise IT solutions.

Job Highlights

• Opportunity to deepen expertise in enterprise IT marketing.
• Build a well-rounded skill set across content, PR, digital marketing, and social media.
• Friendly working environment.

Key Responsibilities

• Campaign Support & Execution: Assisting B2B marketing campaigns to build brand awareness and support lead generation for enterprise IT solutions.
• Marketing Research & Content: Conduct market research and develop content for websites, social media, eDMs, presentations, events, and other marketing materials.
• PR & Awards: Support media relations, press releases, corporate communications, and industry award applications.
• Social Media & Digital Marketing: Manage social media channels, including Facebook and LinkedIn, and support digital marketing strategies. Work with agencies to track campaign performance, including SEO and GEO.
• Regional Collaboration: Assist the supervisor in supporting localized collateral arrangements for regional teams across Hong Kong, Taiwan, and Mainland China.

Requirements

• Degree in Marketing, Communications, Public Relations, Journalism, or a related discipline, with 3+ years of relevant experience.
• Experience in B2B marketing, content marketing, PR, digital marketing, or the ICT industry is preferred.
• Strong copywriting, research, and communication skills.
• Good command of written and spoken English and Chinese, including Putonghua.
• Familiarity with social media, SEO, GEO, digital marketing tools, and content management platforms.
• Knowledge of AI-powered marketing research and productivity tools is an advantage.
• Self-motivated, well-organized, and able to manage projects independently.