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Senior Performance Planner/Planning Manager

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Hybrid

Senior Performance Planner/Planning Manager

Publicis Groupe Thailand

Senior Performance Planner/Planning Manager

Skills

Data Analysis

1 month ago

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Important information


Contract type:

Permanent

Location:

Bangkok, Thailand

Work mode:

Hybrid

Published on:

24 September 2026

What they need


We are seeking a highly motivated and detail-oriented Senior Performance Planner to join our team and lead performance strategy and implementation planning. This is a critical role for someone who thrives in a fast-paced, client-facing environment, and brings strong expertise across Search, Social, Programmatic, and App ecosystems.

The ideal candidate will have a proven track record of managing large-scale, multi-channel performance campaigns, a strategic mindset grounded in executional excellence, and a passion for data-driven media planning.

KEY RESPONSIBILITIES

  • Lead performance marketing planning and execution across Search, Social, and Programmatic platforms for a high-profile client.
  • Own end-to-end implementation planning, including platform setups, budget allocation, test-and-learn frameworks, and media optimization strategies.
  • Develop full-funnel strategies aligned to client KPIs and business objectives, spanning web and app environments.
  • Collaborate closely with internal stakeholders (analytics, tech, creative) and external partners (platform reps, MMPs) to deliver seamless activation and reporting.
  • Provide thought leadership on campaign performance, proactively identifying areas of opportunity and optimization.
  • Mentor and guide junior team members, ensuring quality control and knowledge transfer.
  • Regularly liaise with client stakeholders, presenting insights, strategic recommendations, and performance updates.

YOU ARE QUALIFIED FOR THE ROLE IF YOU…

  • Bachelor's degree or Master's degree in Marketing Management or any related fields from accredited university
  • 8 years of experience in performance marketing, preferably in a senior or strategic role on large accounts
  • Hands-on experience with social media platforms
  • Strong understanding of implementation planning frameworks and platform-specific nuances
  • Exposure to International market media planning and buying is a strong plus
  • Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights
  • Fluent English proficiency for Speaking and Listening, clear, confident communicator with experience managing client relationships and leading cross-functional teams

WHAT WE OFFER

At Publicis Groupe Thailand, we are committed to providing our employees with a rewarding and fulfilling work experience. In addition to a competitive salary, we offer a range of benefits, including:

  • Comprehensive health and wellness program
  • Generous holiday and leave entitlements
  • Opportunities for professional development and career growth
  • Collaborative and innovative work environment
  • Social and team-building activities

ABOUT US

Publicis Groupe Thailand is a leading global advertising and communications network, delivering integrated solutions across a wide range of industries. With a diverse portfolio of iconic brands and a strong presence in the Asia-Pacific region, we are committed to driving innovation and creating impactful campaigns that deliver exceptional results for our clients. Join our dynamic team and be a part of the exciting future of the industry.

Apply now for this exciting opportunity!

E-mail us at [email protected]

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