Senior Product Designer

Who you are

• Have 5+ years of product design experience, with real time spent on conversion, growth, or acquisition work
• Bring exceptional visual and interaction design craft — you produce polished, high-quality work for public-facing surfaces and care deeply about the details
• Think in funnels — you know how to diagnose drop-off and get excited when a design change moves a metric
• Have designed agentic or AI-powered workflows — real-time decision support or intelligent automation, not just chatbots
• Partner fluently across functions — especially with Creative/brand, PM, and Eng
• Are comfortable with AI prototyping tools (Claude Code, Cursor, MagicPatterns) and see them as core to how you work
• Want your work to make a meaningful difference in people's lives — this role directly shapes how many providers join Headway, and how many patients get access to affordable mental healthcare

What the job involves

• Every patient booking on Headway depends on the right providers being on the platform
• The Provider Growth team owns that top-of-funnel — getting qualified providers to discover, evaluate, and choose Headway, then guiding them from lead to activated
• This is the first embedded design role on the Acquisition pod
• This role sits at the highest-leverage part of the provider funnel and spans two surfaces: the external provider-facing experience and the internal tooling that powers it
• You'll partner with Creative on a provider rebrand and landing page, own the lead form that turns interest into a signed-up provider, and design the internal agentic PGA (sales) tooling
• The through-line is conversion: you'll own lifting SQL → Intake-Complete conversion, diagnosing drop-off and running experiments across the funnel
• We're building an AI-first design team at Headway. Designers are expected to use AI tools like Claude, Cursor, and MagicPatterns to prototype and stay involved through launch and iteration directly in code
• We're looking for designers who already work this way and see AI as a primary part of their workflow
• Provider rebrand & landing page. Partner with Creative to design a premium, high-converting provider landing experience and evolve the provider-facing brand
• Lead form & acquisition entry. Own the lead/application entry point — low-friction, high-trust, and built to convert
• PGA enablement & agentic tooling. Design real-time signals and agentic experiences that help every Provider Growth Associate coach providers through the funnel — turning the best PGA playbook into product
• Funnel conversion. Diagnose SQL→IC drop-off, form hypotheses, and run experiments that move the number
• Research & craft. Talk to providers and PGAs with the research team's support; raise the craft bar and contribute patterns to the Helix design system