Senior Product Manager

Who you are

• 3–5+ years of product management experience, with at least 2 years focused on growth, activation, acquisition, or product-led growth at a consumer or fintech company
• Track record of moving growth metrics — whether that’s conversion funnels, referral programs, onboarding flows, or acquisition loops. We want to see specific numbers you’ve moved
• Deeply data-driven. You can write SQL when needed, design experiments with statistical rigor, and make decisions based on CAC/LTV modeling rather than intuition
• High experiment velocity. You’re comfortable shipping multiple experiments per sprint, learning quickly from failures, and iterating without over-engineering
• Cross-functional leader. You’ve led pods or squads (engineering, design, marketing, data) and know how to align a team around a single metric
• Strong strategic communicator. You can articulate growth strategy to executives, write compelling business cases, and translate data into narratives that drive alignment
• AI-native. You actively use AI tools (Claude, ChatGPT, Perplexity, etc.) in your daily work — for analysis, writing, research, and prototyping
• Experience at a Canadian fintech or a regulated financial services company
• Familiarity with product analytics, martech, and BI tools — our core product and growth stack
• Experience with A/B testing platforms (Eppo, Optimizely, or similar) and experiment governance
• Background in behavioural economics, incentive design, or conversion optimization
• Experience with fintech onboarding and KYC optimization — reducing friction in regulated sign-up flows
• Experience building product-led acquisition at scale

What the job involves

• We’re looking for a Senior Product Manager to join KOHO’s Growth team
• You’ll lead a dedicated growth pod focused on one of our highest-leverage problems: either converting more registered users into active customers, or building product-led channels that acquire users through the product itself
• This is a metrics-driven role with clear ownership and real P&L impact
• You’ll run experiments at high velocity, own a specific set of growth KPIs, and work within a cross-functional pod (engineering, design, data) to move them
• You won’t be maintaining a feature backlog — you’ll be solving growth problems end-to-end
• Own growth metrics with clear accountability. You’ll be responsible for specific KPIs tied to user acquisition or activation — metrics that directly impact KOHO’s revenue and unit economics
• Run experiments at high velocity. Design, ship, and iterate on growth initiatives weekly. Maintain a rolling experiment backlog with clear hypotheses and success criteria. Learn fast from failures
• Build business cases grounded in data. Use quantitative analysis, financial modeling, and CAC/LTV economics to prioritize bets and defend investment decisions to leadership
• Lead a cross-functional pod. Work with engineering, design, data, and marketing to ship growth initiatives. Align your team around a single mission and keep execution tight
• Identify and reduce friction across the user journey. Whether it’s funnel drop-offs, onboarding bottlenecks, or underperforming growth channels — diagnose root causes and ship solutions
• Design and scale growth loops. Think beyond linear funnels. Identify opportunities for compounding, product-led mechanics that reduce acquisition costs over time
• Collaborate across the growth org. Work closely with the other growth pod to ensure the full user journey — from first touch to active customer — works as a connected system
• Communicate strategy to leadership. Present growth strategy, experiment results, and roadmap decisions to executive audiences through quarterly strategy reviews

Benefits

• Stock options
• Semi-annual merit increases
• Holiday bonus
• Work from anywhere
• Generous PTO
• Health & Lifestyle spending accounts
• $1000 remote office setup budget
• $5000 referral bonus
• Free KOHO Premium account
• Icon Potential Alt Text
• In-house coaching program
• $2000 annual training allowance
• Approachable leadership
• Bias towards action