Senior Regional Manager

About Axis Max Life

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.

Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.

Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

Job Description:

Job Description

Job Title

Senior Regional Manager

Location

Delhi

Department

Strategic Alliances

Function

Catholic Syrian Bank

Reporting to

NRM & VP - CSB

Band

4B

Function Summary

The Strategic Department within Axis Max Life Insurance plays a critical role in driving the distribution of life insurance products through our strategic partnership with Small Finance Bank. This department leverages Bank’s existing customer base and infrastructure to offer insurance solutions.

Strategic Alliances Department serves as a bridge between Axis Max Life Insurance Company and Bank, ensuring that insurance products are effectively marketed and sold to a wide customer base, while maintaining high standards of customer service, compliance, and performance.

Below is a summary of the key functions typically performed by the Bancassurance Department:

• Sales and Distribution Management

• Customer Relationship Management

• Compliance and Regulatory Oversight

Job Summary

Senior Regional Manager is a senior leadership role managing the Strategic partnership with banks within the designated region and responsible for overseeing the sales, operations, and performance. This position involves managing a team of sales agents, cluster managers, and support staff, ensuring the achievement of sales targets, operational efficiency, and high levels of customer satisfaction. The Senior Regional Manager will be responsible for driving growth, expanding market share, and maintaining strong relationships with clients, partners, and stakeholders within the region.

Additionally, the candidate will suggest product synergies and identify various customer touch-points within Yes Bank for insurance sales opportunities. They will provide accurate and timely updates on competitors and best practices.

Key Responsibilities

• Will be responsible for the Bancassurance partnership.

• Create and maintain engagement with regional Managers / Branch Managers and other key Bank’s Head Office / Management Team members

• Lead a team of Sales Executives (Relationship Associates and Associate Sales Managers and Centre Managers) and monitor their input/output activity and ensure lead generation through various sources.

• Increasing insurance awareness and product penetration among Bank’s customers.

• Increasing insurance penetration among Bank staff members

• Suggest sizzlers and R&R platforms for Bank’s employees who provide prospect leads as well as for Axis Max Life ’s dedicated sales team.

• Suggest product synergies and capture Bank’s various customer touch-points for insurance sales opportunities. Provide accurate and timely competitor updates/best practices

Key skills required

Relationship Management, Leading people, process adherence

MEASURES OF SUCCESS:

Business Plan:

Adjusted MFYP (Rs.) - Plan v/s Actual

Activation Plan:

Seller Activation (%) - Plan Vs Actual

Collections:

15th month Persistency (%) - >75%

Sales process Adherence:

1.Implementation of CRM

2.Governance Rhythm

3.Business Leakage & complaints

Effective Management of People:

1. Talent Retention - 70%

2. G2V2 retention - >90%.

3. Engagement Score – 85%

Customer centricity and satisfaction:

Effective Management of Customer as per Plan

Key Relationships (Internal /External)

1. Distribution leaders

2. HR Team

3. Training Team

4. Planning & Analytics Team

5. CSB Bank Management & Sales Team

Desired qualification and experience

• Graduate/ Post Graduate in any discipline

• Good communication skills – English & Zonal language (preferred)

• Age group: 35-45 years

• Preferably has own conveyance

• Must have 10-12 years of overall exp. in sales with a minimum of 6 to 8 years combined work experience in the fields of Life insurance sales management, Retail bank distribution, and Channel Management and/or DSA relationship

About Axis Max Life Insurance

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a Joint Venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited. Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery and trained human capital. As per the annual audited financials for FY2023-24, Axis Max Life Insurance has achieved a gross written premium of INR 29,529 Cr. For more information, please visit the company website at www.maxlifeinsurance.com.

#ComeAsYouAre LGBTQIA+ and PwD candidates of all ages are encouraged to apply

State:

Maharashtra

Branch:

Mumbai - GO2

Department:

Strategic Alliances

Function:

CSB - West

Posted On:

12-Oct-2026