Senior Sales Associate ( Event Tech ) | ( SAAS )

About The Opportunity A fast-growing innovator in the Event Tech & Experiential Marketing sector, we power unforgettable in-person, virtual, and hybrid experiences for global enterprises and startups alike. Our platform combines cutting-edge SaaS tools with creative execution to transform meetings, conferences, and brand activations into measurable, immersive, and ROI-driven events. We’re scaling rapidly across India and need a strategic Senior Sales Associate to accelerate our B2B growth engine.

Key Responsibilities

• Identify and generate new sales opportunities through outbound calling, email, LinkedIn, referrals, and other channels.
• Connect with event organizers, corporates, event agencies, associations, and other potential customers.
• Understand client requirements and recommend suitable Event Tech / SaaS solutions.
• Conduct product demonstrations and presentations for prospective clients.
• Manage the complete sales cycle from lead generation to negotiation, closure, and onboarding.
• Maintain and regularly update the sales pipeline and CRM.
• Achieve monthly and quarterly sales targets.
• Build and maintain strong relationships with clients and key decision-makers.
• Prepare proposals, quotations, and commercial presentations.
• Follow up consistently with prospects and convert qualified leads into paying customers.
• Coordinate with Product, Customer Success, Marketing, and Operations teams to ensure smooth client onboarding.
• Track market trends, competitor offerings, and emerging opportunities in Event Tech and SaaS.
• Maintain accurate records of customer interactions, opportunities, and sales forecasts.

Requirements

• 4- 6+ years of experience in B2B Sales, SaaS Sales, Event Tech, Event Management, or Technology Sales.
• Proven track record of achieving sales targets.
• Strong lead generation, prospecting, negotiation, and closing skills.
• Experience selling SaaS or technology products will be preferred.
• Excellent verbal and written communication skills.
• Ability to conduct product demos and business presentations.
• Strong understanding of B2B sales cycles and consultative selling.
• Comfortable working with CRM tools and sales dashboards.
• Ability to work independently as well as collaboratively in a fast-paced environment.
• Strong commercial awareness and customer-focused approach.

Skills & Qualifications Must-Have

• Salesforce
• LinkedIn Sales Navigator
• CRM management
• SaaS sales
• Event tech platforms
• B2B outreach
• Proposal writing
• Revenue forecasting

Preferred

• Experience in experiential marketing or event management

Skills: lead generation,outbound sales,sales,event tech,b2b sales,b2b,saas