Senior Visual Merchandiser Executive

Key Responsibilities

• Plan and execute VM guidelines across all stores.
• Ensure proper store layouts, product displays, window displays, mannequins, and fixtures as per brand standards.
• Develop and implement seasonal and promotional VM concepts.
• Coordinate with Design, Merchandising, Marketing, Retail and Store teams for VM execution.
• Conduct regular store visits and VM audits to maintain brand standards.
• Guide and train store teams on VM standards and product presentation.
• Ensure correct product placement, colour blocking, size-wise arrangement and category presentation.
• Plan VM execution for new store openings, launches and special campaigns.
• Monitor competitor stores and market trends to bring new VM ideas and concepts.
• Prepare VM reports, store visit reports and compliance trackers.
• Coordinate with vendors for VM materials, branding, fixtures and installations.
• Ensure timely implementation of HO VM guidelines across stores.

Key Skills

• Strong knowledge of Fashion Retail & Visual Merchandising
• Good understanding of Store Layout & Product Presentation
• Creative and innovative approach
• Good knowledge of fashion trends and consumer behaviour
• Strong communication and coordination skills
• Team handling and training ability
• Good presentation and analytical skills
• Proficiency in MS Excel and PowerPoint
• Willingness to travel for store visits