SEO, Senior Executive

About Us

At Assembly, we help brands find the change to fuel business growth. We are an award-winning global brand performance agency, home to 1,600 talented people across 25 offices globally. We create unique data, technology and media solutions that enable faster and smarter problem solving and an inspired, collaborative workplace culture.

At Assembly we embody three core values: Show Up - actively contribute to a space of personal and collective growth; Make Change - embrace obstacles as opportunities, taking intentional steps to drive positive change; and Win Well - approach success with integrity, responsibility, and a commitment to collaboration, understanding that the journey is as important as the destination. Together, we create an environment that fosters continuous learning, adaptability, and a shared passion for making a meaningful impact.

We stay ahead of what’s next, providing fresh insights to spark new ideas. We’re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges—in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence

Overview

We are looking for an Arabic-speaking Senior SEO professional to join our team in Cairo. The ideal candidate will have hands-on experience across technical SEO and content SEO, with the ability to identify opportunities, provide clear recommendations, and support implementation.

Experience working on e-commerce websites is preferred. The candidate should also have good English and strong communication skills, as the role involves collaborating with internal teams and presenting recommendations clearly.

We are looking for someone who is practical, organised, and comfortable working across both technical and content SEO. You do not need to know every SEO tool or handle every area independently, but you should have a strong SEO foundation, be willing to learn, and communicate your recommendations clearly.

Responsibilities

• Develop and support SEO strategies based on business and website objectives.

• Conduct technical SEO audits and identify issues related to crawling, indexing, site structure, internal linking, redirects, canonicals, hreflang, XML sitemaps, and robots.txt.

• Work with development teams to explain technical SEO requirements and follow up on implementation.

• Conduct keyword research in both Arabic and English.

• Develop content recommendations for category pages, product pages, landing pages, and blog content.

• Optimise page titles, meta descriptions, headings, on-page content, and internal links.

• Monitor website performance, keyword rankings, organic traffic, and conversions.

• Prepare clear monthly reports and explain performance changes and key insights.

• Conduct competitor research and identify opportunities to improve organic visibility.

• Support e-commerce SEO activities, including product and category-page optimisation.

• Keep up to date with Google algorithm updates and SEO best practices.

• Communicate confidently with internal teams, clients, and other stakeholders.

Equal Opportunities

Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.