SEO Specialist

About Us: Our company, Cheetah, is a strategic partner of AHA Solutions (ahasolutions.ca). We are dedicated to providing cutting-edge digital systems and automated solutions to help businesses scale and thrive. To keep pace with the rapidly evolving digital landscape, we are seeking a proactive and data-driven Organic Performance Specialist to join our team. Your work will play a vital role in enhancing our online visibility and driving digital growth for our expanding portfolio.

Key Responsibilities:

• Organic Growth & Conversion Optimization: Monitor keyword rankings and organic traffic metrics using tools like GA4 and Google Search Console. Analyze user behavior and conversion funnels to optimize the on-page experience, ensuring organic traffic translates into high-quality B2B leads.
• Search Engine Optimization & Content Mapping: Identify practical topics of interest to our potential B2B clients (e.g., digital transformation, business automation, system integration, and growth strategies). Seamlessly integrate relevant keywords into professional, compelling web copywriting to establish industry authority and address specific search intents.
• Strategic Digital Partnerships (Link Building): Strategize and execute a credible, search-engine-compliant (White-hat) backlink strategy. Identify and reach out to potential online partners to secure high-quality, relevant backlinks for the Cheetah and AHA Solutions websites through content collaboration or guest posting. Strictly avoid any spam or unethical practices that could compromise our brand reputation.

Requirements:

• 1-2+ years of relevant experience in Digital Marketing, SEO, or Content Creation (Experience in a digital agency environment is highly preferred).
• Excellent bilingual copywriting skills (Chinese & English). Writing must demonstrate a high degree of professionalism and authority, striking the perfect balance between technical knowledge and an engaging tone.
• Hands-on experience in SEO execution, with a strong understanding of on-page keyword mapping and analytics tools (e.g., GA4, GSC, Ahrefs, or SEMrush).
• A data-driven mindset with a basic understanding of Technical SEO (e.g., HTML basics, website architecture, and page speed optimization) and User Experience (UX) to improve conversion rates.
• Proactive, eager to learn, and able to work independently on content production and outreach tasks.