SEO Specialist

We are looking for a data-driven SEO Analyst who understands modern search ecosystems including AI-powered search, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO). The candidate will be responsible for improving website visibility, increasing organic traffic, and optimizing content for both traditional search engines and AI-driven platforms.

The ideal candidate should have strong analytical skills, experience with SEO tools, and an understanding of how AI impacts search behavior.

Key Responsibilities

• Perform keyword research, competitor analysis, and search intent analysis
• Optimize websites for on-page, technical, and off-page SEO
• Implement strategies for Generative Engine Optimization (GEO) for AI search engines
• Optimize content for Answer Engine Optimization (AEO) to appear in featured snippets, voice search, and AI responses
• Monitor and improve website rankings, organic traffic, and conversions
• Conduct technical SEO audits including site speed, indexing, crawling, and schema implementation
• Use AI tools to assist in content research, optimization, and automation
• Track performance using analytics and SEO tools and prepare reports
• Stay updated with Google algorithm updates, AI search trends, and SEO best practices

Required SkillsCore SEO Skills

• Strong knowledge of On-page SEO
• Technical SEO understanding
• Keyword research and search intent analysis
• Link building strategies
• SEO content optimization

AI & Modern Search Skills

• Knowledge of AI-powered search engines
• Understanding of Generative Engine Optimization (GEO)
• Knowledge of Answer Engine Optimization (AEO)
• Experience using AI tools for SEO research and content optimization

SEO Tools Knowledge

Candidate should have hands-on experience with tools such as:

• Google Search Console
• Google Analytics (GA4)
• Ahrefs / SEMrush / Ubersuggest
• Screaming Frog
• ChatGPT / Claude / AI SEO tools
• Schema Markup tools
• Claude

Preferred Skills

• Basic understanding of HTML, CSS, and WordPress
• Experience with SEO automation tools
• Knowledge of local SEO and Google Business Profile optimization
• Understanding of content marketing strategies

Qualification

• Bachelor’s degree
• SEO certification is a plus (Google, HubSpot, etc.)

Pay: From ₹20,000.00 per month

Work Location: Hybrid remote in Calicut, Kerala