SEO Specialist

SEO SpecialistAbout us: emrgonline.com

EMRG is an award-winning Digital Marketing Agency based in Los Angeles. With a team of experienced professionals for each service line, we offer a wide range of digital marketing solutions customized to meet the unique needs of each client. We are renowned for our outstanding customer service and ability to deliver exceptional results. As a leading agency in the industry, we have established ourselves as a reliable partner for businesses looking to grow and expand their online presence.

As our company continues to grow, we are also committed to expanding our philanthropic goals and supporting children in need worldwide.

Job Summary

We are looking for an experienced and results-driven SEO Specialist to improve our clients’ organic visibility, website traffic, rankings, lead generation, and overall search performance.

The ideal candidate has strong experience in on-page SEO, technical SEO, keyword research, content optimization, local SEO, reporting, and call tracking. This person should be comfortable analyzing performance data, identifying opportunities, implementing recommendations, and coordinating with our web, content, PPC, sales, and account management teams.

Experience with CallRail is important, as this role will also help monitor call attribution, lead quality, and phone conversion performance across client campaigns.

As an SEO Specialist, your tasks will include, but not be limited to:

• Conducting keyword research and identifying high-value search opportunities
• Developing and executing SEO strategies to improve rankings, organic traffic, leads, and conversions
• Performing on-page SEO optimization, including title tags, meta descriptions, headers, internal linking, images, and content structure
• Conducting technical SEO audits and identifying issues related to crawlability, indexing, site architecture, page speed, mobile usability, and site performance
• Working with developers to resolve technical SEO issues and implement recommendations
• Reviewing and optimizing website content based on keywords, search intent, user experience, and conversion opportunities
• Creating SEO content recommendations and briefs for writers and content teams
• Monitoring keyword rankings, organic traffic, conversions, leads, and other SEO performance metrics
• Analyzing website performance using Google Analytics, Google Search Console, and other SEO tools
• Identifying ranking drops, traffic changes, indexing issues, tracking problems, and other performance concerns
• Conducting competitor research and identifying opportunities to improve client visibility
• Supporting backlink analysis, link-building strategies, and off-page SEO initiatives
• Performing local SEO optimization, including Google Business Profile optimization and local search strategy
• Supporting website migrations, redesigns, launches, and major website updates from an SEO perspective
• Monitoring search engine updates and changes in SEO best practices
• Preparing weekly, monthly, and ad hoc SEO reports for clients and internal teams
• Providing clear insights and recommendations based on SEO performance data
• Maintaining organized documentation of SEO strategies, audits, tasks, recommendations, and completed work
• Coordinating with Account Managers to provide SEO updates, priorities, and recommendations
• Collaborating with PPC, web development, content, creative, and other departments
• Managing SEO tasks and deadlines through company project-management systems
• Ensuring assigned SEO tasks and recommendations are completed accurately and on time
• Participating in internal and client meetings when SEO expertise is required

Call Tracking and CallRail Responsibilities

• Managing and monitoring client call tracking through CallRail
• Reviewing inbound call volume, call sources, answered calls, missed calls, qualified leads, and other call-related performance metrics
• Analyzing call attribution to determine which marketing channels, campaigns, landing pages, and traffic sources are generating phone leads
• Monitoring dynamic number insertion and ensuring call tracking is functioning properly across client websites
• Reviewing call recordings when appropriate to assess lead quality and campaign performance
• Identifying tracking issues, attribution problems, or discrepancies in reported phone leads
• Connecting call performance data with SEO, PPC, and overall digital marketing performance
• Coordinating with PPC, SEO, Account Management, and Sales when call data identifies performance issues or opportunities
• Preparing call tracking reports and including CallRail data in client and internal performance reporting
• Identifying trends in phone leads and recommending optimization opportunities based on call data
• Ensuring call tracking numbers, source attribution, and conversion tracking are properly configured
• Helping identify whether calls are qualified leads, spam, existing customers, or unrelated inquiries when applicable

Additional Responsibilities

• Conducting research and identifying new SEO tools, opportunities, and strategies
• Staying informed on developments in search engines, AI-driven search, and digital marketing
• Helping troubleshoot website and tracking issues related to organic search performance
• Supporting client reporting and performance analysis
• Handling special projects and other tasks as assigned

Qualifications

• Professional experience in SEO, digital marketing, or a closely related role
• Strong understanding of on-page, off-page, local, and technical SEO
• Strong understanding of keyword research, search intent, and organic search strategy
• Experience conducting SEO audits and developing actionable recommendations
• Experience using CallRail for call tracking, attribution, reporting, and lead-quality analysis
• Experience interpreting call tracking metrics and connecting call performance to marketing results
• Familiarity with dynamic number insertion and call conversion tracking
• Experience with Google Analytics and Google Search Console
• Experience using SEO tools such as Ahrefs, SEMrush, Screaming Frog, Moz, or similar platforms
• Strong analytical and problem-solving skills
• Ability to interpret marketing data and translate findings into actionable recommendations
• Strong written and verbal communication skills
• Strong attention to detail
• Excellent organizational and time-management skills
• Ability to manage multiple websites, clients, and priorities simultaneously
• Ability to work independently while collaborating with other departments

Nice to have:

• Previous experience working at a digital marketing or SEO agency
• Experience managing SEO campaigns across multiple client accounts
• Advanced experience with CallRail reporting and attribution
• Experience reviewing call recordings and categorizing lead quality
• Experience with WordPress or other content-management systems
• Working knowledge of HTML, CSS, JavaScript, schema markup, and website structure
• Experience with Google Tag Manager
• Experience with local SEO and Google Business Profile optimization
• Experience with website migrations and redesign projects
• Experience creating SEO content briefs
• Experience with backlink analysis and link-building campaigns
• Understanding of Core Web Vitals and website performance optimization
• Experience using Monday.com, Asana, Trello, or similar task-management platforms
• Familiarity with AI-powered search and changes in organic search behavior

Who We're Looking For

We are looking for someone who does more than monitor rankings.

The ideal candidate understands that SEO performance should ultimately contribute to leads and business results. You should be comfortable analyzing both organic search data and call performance to determine whether marketing efforts are generating meaningful opportunities for our clients.

You should be proactive, analytical, accountable, and able to clearly explain what is working, what is not working, and what should happen next.

Application Requirements

To be considered for this position, all applicants must submit:

• An updated resume
• A maximum 3-minute introduction video answering the following questions:
• Why are you interested in this position?
• What do you know about EMRG?
• What is your ideal work environment?
• What are your greatest strengths?
• Where do you see yourself in five years?

Pay: Php60,000.00 - Php80,000.00 per month

Benefits:

• Pay raise
• Work from home

Work Location: Remote