SEO Team Lead - USA & Canada

About the Role

We are looking for an exceptional SEO Team Lead who lives and breathes search. This is not a role for someone who simply follows SEO checklists we're looking for a search strategist who has consistently delivered outstanding organic growth for clients in the USA and Canada.

If you've taken competitive websites from low visibility to Page 1 rankings, built high-performing SEO teams, and understand where search is heading with AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and Digital PR, we want to talk to you.

Salary is not a constraint for the right candidate.

What You'll Do

• Lead SEO strategy for multiple US & Canadian clients across different industries.
• Build and mentor a high-performance SEO team.
• Develop long-term organic growth strategies that drive traffic, leads, and revenue.
• Own Technical SEO, On-Page SEO, Off-Page SEO, Content Strategy, Link Building, and Digital PR.
• Plan and execute high-authority Digital PR campaigns to earn quality editorial backlinks from top-tier publications.
• Build relationships with journalists, publishers, bloggers, and media outlets.
• Create SEO strategies aligned with Google's latest algorithms and AI-powered search.
• Implement and optimize AEO and GEO strategies to maximize visibility in AI search platforms.
• Conduct advanced keyword research, topical authority planning, and content gap analysis.
• Work closely with content writers, developers, designers, and marketing teams.
• Monitor rankings, traffic, conversions, and continuously improve performance.

Must-Have Qualifications

• 8+ years of hands-on SEO experience.

• 3+ years leading an SEO team.

• Proven experience managing SEO for eCommerce websites, with a strong track record of increasing organic traffic, improving category and product page rankings, driving revenue growth, and optimizing large-scale online stores for competitive markets.

• Extensive experience managing SEO campaigns for USA and Canada clients.

• Proven track record of ranking highly competitive keywords on Google's first page.

• Strong portfolio of successful SEO case studies with measurable business impact.

• Deep expertise in:

• Technical SEO

• On-Page SEO

• Off-Page SEO

• Digital PR

• Authority Link Building

• Content Strategy

• Entity SEO

• Topical Authority

• Internal Linking

• Schema Markup

• Core Web Vitals

• E-E-A-T

• Local SEO

• Programmatic SEO

• Hands-on experience securing placements and backlinks from high-authority publications through Digital PR and outreach campaigns.

• Strong understanding of:

• Answer Engine Optimization (AEO)

• Generative Engine Optimization (GEO)

• AI-powered search

• Google AI Overviews, ChatGPT, Gemini, Perplexity, and other emerging search platforms.

• Advanced proficiency with Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, Looker Studio, and SEO automation tools.

• Excellent leadership, communication, client management, and strategic thinking skills.

Bonus Points

• Experience scaling websites from thousands to millions of organic visits.
• Strong Digital PR network with journalists and media publishers.
• Experience building brand authority through earned media.
• Experience with AI-driven SEO workflows and automation.
• Public speaking, conference presentations, or published SEO case studies.

What Success Looks Like

You have repeatedly:

• Taken websites from poor rankings to Page 1 for highly competitive keywords.
• Increased qualified organic traffic by 200-500% or more.
• Earned high-authority editorial backlinks through Digital PR campaigns.
• Built SEO systems that consistently generate leads and revenue.
• Led high-performing SEO teams with measurable results.
• Successfully adapted to Google's major algorithm updates and the rise of AI search.

Compensation & Benefits

• Salary: No Bar for the Right Candidate
• Leadership role with complete ownership
• Opportunity to build and lead a world-class SEO team
• Work with international clients across the USA and Canada
• Access to the latest SEO and AI tools

How to Apply

Please apply only if you can demonstrate exceptional results.

Include:

• SEO and Digital PR case studies with measurable outcomes
• Websites you've ranked
• Examples of Digital PR campaigns and media placements you've secured
• Industries you've worked in
• Experience with USA & Canada clients
• Experience with AEO and GEO
• Current CTC, Expected CTC, and Notice Period

We're looking for the top 1% of search professionalssomeone who combines world-class SEO, Digital PR, AEO, and GEO expertise to build sustainable organic growth, earn authoritative media coverage, and lead a high-performing team.