Smo Executive

Key Responsibilities

• Manage and grow the company's social media platforms, including Instagram, Facebook, LinkedIn, and YouTube.
• Create engaging content, captions, reels, graphics, and posting calendars aligned with brand objectives.
• Plan and execute social media campaigns to increase brand awareness, audience engagement, and lead generation.
• Develop creative strategies to improve online visibility and community engagement.
• Monitor social media performance metrics and prepare regular performance reports.
• Stay updated with the latest social media trends, platform algorithms, and best practices.
• Coordinate with the design and marketing teams to ensure consistent branding across all digital channels.
• Run and optimize paid campaigns on Meta Ads (Facebook & Instagram) and assist with YouTube promotions when required.
• Analyze campaign performance and recommend improvements to maximize ROI.

Required Skills

• Strong understanding of social media platforms and their algorithms.
• Experience with Meta Business Suite, LinkedIn, and YouTube Studio.
• Excellent copywriting and communication skills.
• Basic knowledge of Canva, Adobe Creative Suite, or similar creative tools.
• Experience in planning and executing paid social media campaigns.
• Strong analytical and reporting skills.

Preferred Qualification

Bachelor's degree in Marketing, Mass Communication, Business, or a related field.

34 years of experience in Social Media Marketing or Digital Marketing.

Interested Candidate CV : 8800022251