Social Media & Content Assistant

Job Summary:
We're glad to be adding a Social Media & Content Assistant to own the production and distribution of our video content across Instagram, YouTube, and our website, while also supporting broader day-to-day operations. This role blends content production with growth strategy — you'll edit reels, shorts, and long-form video to a premium, high-ticket brand standard, while also handling email communications, community engagement, calendar management, and general administrative and operational tasks. The ideal candidate brings sharp editing skills, real knowledge of short-form growth mechanics, and a tech-confident, resourceful approach to owning a variety of responsibilities without needing close oversight.

Key Responsibilities:

• Edit and produce high-quality Reels, Shorts, and long-form video for Instagram, YouTube, and the website with premium pacing, sound design, captions, and visual polish
• Turn raw footage, voice notes, or source video into finished, on-brand content, making creative calls independently
• Build and manage a content calendar across platforms, and upload and schedule content across Instagram, LinkedIn, YouTube, and Substack
• Mine coaching calls, sales calls, podcast episodes, livestreams, and comments/DMs for usable content, wins, and testimonial-worthy moments
• Take source content and systematically repurpose it into LinkedIn posts, carousels, Reels, clips, and quote graphics
• Write on-brand captions, hashtags, and calls to action for each platform
• Manage community engagement across social platforms, including responding to comments and DMs
• Implement and manage email sends, sequences, and newsletter scheduling
• Manage the founder's calendar and diary, including scheduling and coordination
• Handle general day-to-day administrative and operational tasks as they come up
• Provide light technical support across the working tech stack, troubleshooting and setting up tools as needed
• Keep raw footage, edited assets, finished content, and other working files organized in Google Drive

Mandatory Skills:

• Proven video editing skills in CapCut, Edits, or Descript at a professional level
• Genuine working knowledge of short-form growth mechanics (hook structure, retention, trend and audio strategy)
• Comfortable managing email communications and basic email marketing tools
• Tech-confident and resourceful, comfortable picking up and troubleshooting new tools independently
• Strong organizational skills for calendar management and day-to-day admin
• Reliable, detail-oriented, and able to work independently
• Strong communication skills and fast, responsive follow-through

Preferred Skills:

• Experience producing content for a coaching, course, or high-ticket personal-brand business
• Familiarity with Metricool for scheduling and distribution
• Familiarity with Canva for graphics and carousel design
• Experience with email platforms such as Kit or Mailchimp
• Comfortable with an evolving role and shifting priorities
• Ability to bring proactive ideas rather than waiting to be briefed

Why Join Us:
This is a chance to take real ownership across content and operations for a premium, high-ticket brand, with room to shape the role as it grows. You'll work closely with the founder, have creative latitude to make editorial calls, and be trusted to handle a wide range of responsibilities without needing constant direction.