Social Media & Operations Executive

WE’RE HIRING | Social Media & Operations Executive

Industry: Kids’ Personal Care / D2C
Location: Primarc Chambers, E.M. Bypass, Kolkata
Work Mode: Strictly On-site
Salary: ₹15,000–₹18,000 per month, depending on suitability
Joining: Immediate / Early Joiners Preferred

North Willow Consulting is hiring a Social Media & Operations Executive for a growing kids’ personal care brand in Kolkata.

This is a dynamic, hands-on role combining social media, influencer marketing, founder-level coordination and day-to-day business operations.

Key Responsibilities

• Plan and manage monthly social media content calendars
• Schedule posts and maintain consistent brand communication across platforms
• Research and reach out to relevant influencers/content creators
• Negotiate and coordinate influencer collaborations, including barter partnerships
• Manage influencer briefs, product dispatches, deliverables and follow-ups
• Maintain influencer databases and track reach, engagement and performance
• Monitor comments, DMs, community interactions and collaboration queries
• Prepare weekly/monthly social media and influencer performance reports
• Coordinate with designers, writers, freelancers, agencies and vendors
• Support the Founder with calendar management, meetings, reminders, follow-ups and priority tracking
• Maintain task lists and ensure timely closure of action points
• Support presentations, documentation and operational coordination
• Track campaign timelines and marketing deliverables
• Assist with marketplace and website operations and updates
• Process daily marketplace/website orders
• Assist with daily sales reconciliation and marketing/operations reports
• Handle basic customer interaction and feedback collection
• Conduct competitor, influencer-trend and digital-marketing research

Skills We’re Looking For

• Strong written and verbal English
• Good understanding of social media platforms, algorithms and content formats
• Familiarity with Meta Business Suite / Meta tools
• Basic knowledge of Google Analytics and Google Search Console
• Understanding/exposure to SEO, AEO, AI Optimization and GEO will be an advantage
• Strong coordination, follow-up and deadline ownership
• Organised, proactive and comfortable multitasking
• Ability to work closely with the Founder and different internal/external stakeholders
• Comfortable working in a fast-paced startup environment

Candidates with relevant exposure to social media, influencer marketing, digital marketing, e-commerce/D2C operations or startup environments will be preferred.

Interested candidates can email me with their updated CV : [email protected]

Pay: ₹15,000.00 - ₹18,000.00 per month

Work Location: In person