Social Media Content Coordinator

Job Title: Social Media Content Coordinator

Location: Philippines - Work From Home

Rate: $3-5.00/hr

Type: Full Time

Experience: Minimum of 1-3 years of proven experience in social media management, content creation, or digital marketing roles

Schedule: 5-6 days, (Mon, Tue, Wed, Thu, Fri)

Description:

A Social Media Content Coordinator is responsible for transforming various content assets into engaging social media posts, managing content calendars, and aligning all published material with the brand's tone and objectives. This role involves creating, scheduling, and publishing content across multiple social media platforms, including turning long-form content into high-performing short-form pieces to maximize audience engagement and brand presence.

Responsibilities:

• Transform class photos, videos, and long-form content into engaging social media posts, short videos, and captivating captions; ensure all content aligns with brand tone and messaging.

• Manage the content calendar, publishing schedule, and coordination of daily/weekly social media posts across platforms like Instagram, Facebook, and TikTok; schedule and post content in accordance with the social media strategy.

• Help manage the company's presence across various social media platforms by creating, scheduling, and publishing content that aligns with the overall marketing strategy and company objectives.

• Add, format, and publish specific content elements such as text, images, videos, and links to client websites using platforms like Webflow, ensuring consistency and brand standards.

• Ensure all content creation and distribution efforts contribute to defined KPIs and brand growth, consistently monitoring and adapting strategies based on performance metrics.

• Email marketing, at present we use Marcello

• Staying on top of the Pet food industry particularly in Asia so we can be competitive

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.

• Minimum of 1-3 years of proven experience in social media management, content creation, or digital marketing roles, demonstrating a strong understanding of current social media trends and platforms.

• Proficient in using various social media platforms (Instagram, Facebook, TikTok), content management systems (e.g., Webflow), and scheduling tools.

• Basic video editing and graphic design software (e.g., Canva, Adobe Creative Suite) experience is a plus.

• Excellent English written and verbal communication skills with the ability to craft engaging copy.

• Strong organizational skills and attention to detail.

• Ability to work independently and as part of a team.

• Strong time management skills, ability to manage multiple projects simultaneously, and a proactive approach to identifying content opportunities and solving challenges.

Skills:

Social Media Platforms, Content Management Systems, Content Scheduling Tools, Video Editing and Graphic Design, Communication, Organizational Skills, Interpersonal Skills, Networking on social media with UGC pages