Social Media Content Creator

Company Description TrueFan AI is a video-first AI company that helps enterprises transform a single recording into thousands of high-quality, personalized video variations, making video creation as simple as generating text. The platform powers marketing, sales, customer engagement, and internal communication through AI-generated video avatars that represent diverse personas, including business leaders, healthcare professionals, and global celebrities. With over 20 million videos generated in 2025 and the capacity to produce up to 500,000 videos per minute, TrueFan AI serves more than 100 enterprises across industries such as BFSI, healthcare, retail, travel, and digital platforms. The company has built its own proprietary video foundation model and is actively trusted by multiple large-cap organizations, supported by $10M in Series A funding from leading investors.

Role Description This is a full-time, on-site role based in Gurugram for a Social Media Content Creator. The Social Media Content Creator will plan, create, and publish platform-specific content (short-form videos, posts, stories, and reels) that showcases TrueFan AI’s products, customer success stories, and thought leadership. Responsibilities include managing social media calendars, collaborating with marketing and product teams to translate complex AI capabilities into engaging narratives, and adapting content formats for channels such as LinkedIn, Instagram, YouTube, and X. The role involves monitoring trends, experimenting with new formats, optimizing content using performance insights, and engaging with online communities to build brand awareness and drive audience growth.

Qualifications

• Content creation and storytelling skills, including social media copywriting and visual narrative development.
• Experience in short-form video ideation, scripting, and coordination with design or production teams.
• Familiarity with major social platforms (e.g., LinkedIn, Instagram, YouTube, X) and their best practices.
• Ability to analyze social media performance data and refine content strategies based on insights.
• Strong communication and collaboration skills for working cross-functionally with marketing, product, and sales teams.
• Comfort with technology-driven products; prior exposure to AI, SaaS, or B2B marketing is an advantage.
• Organizational skills to manage content calendars, multiple campaigns, and deadlines in a fast-paced environment.
• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.
• Previous experience in a social media or digital content role for a brand or agency is preferred.