Social Media Content Creator

Job Summary:
We're a well-established jewelry brand pleased to be adding a creative and proactive Social Media & Video Content VA to lead the creative side of our digital marketing. This role covers email marketing campaigns, social media ad creatives, short-form video editing, and content creation from a professionally shot seasonal image library. We're looking for someone with strong creative instincts who brings ideas to the table - not someone who waits to be told what to make.

Key Responsibilities:

• Create and schedule at least two Mailchimp email campaigns per week, planning up to a month of campaigns in advance
• Design social media ad creatives for Instagram, Facebook, and Pinterest using our seasonal image library
• Create engaging short-form content, including Reels and TikTok videos
• Edit promotional videos and short product clips for the website and social channels
• Review ad and campaign performance and prepare reports with recommendations
• Proactively pitch creative concepts, campaign themes, and content ideas
• Retouch, crop, and optimize images for campaigns and web use
• Collaborate closely with the creative director for direction, feedback, and final approval

Mandatory Skills:

• Proven experience creating content and ad creatives for Instagram, Facebook, Pinterest, and TikTok
• Hands-on experience with Mailchimp or a similar email marketing platform
• Strong video editing skills for short-form and promotional content
• Proficiency in Photoshop or a comparable image editing tool
• A strong creative eye with the confidence to generate and pitch original ideas independently
• Reliable, detail-oriented, and able to work independently
• Strong communication skills and openness to feedback

Preferred Skills:

• Experience with Final Cut Pro or other professional video editing software
• Background creating content for fashion, jewelry, beauty, or lifestyle brands
• Experience improving email marketing performance or advising on email platform strategy
• Understanding of ad performance metrics and reporting
• Ability to manage multiple campaigns simultaneously

Why Join Us:
You'll work directly with an experienced creative director who values initiative and will give you real creative ownership, not just task lists. Our brand has been loved by customers for well over a decade, and you'll step into a well-organized role with detailed training materials and a smooth handover. If you want your ideas to actually shape a brand's marketing, this is that opportunity.