Social Media Content Creator (Contract)

GENERAL SUMMARY

The Viola Desmond Justice Institute (VDJI) is a B3 not-for-profit community organization dedicated to fostering a fair, equitable, and just criminal legal system for justice-involved Black people across Canada and strengthening access to justice.

The Viola Desmond Justice Institute (VDJI) is seeking a creative, organized, and socially conscious Social Media Content Creator to support our digital communications efforts from October 2026 through January 2027.

The successful candidate will be responsible for developing AI-assisted social media content, creating engaging visuals and copy, maintaining a consistent posting schedule, and helping expand awareness of VDJI's programs, events, and impact across multiple platforms.

This contract is ideal for a professional with experience in nonprofit communications, social impact storytelling, digital marketing, and AI-powered content creation.

KEY RESPONSIBILITIES

• Develop and implement a social media content strategy aligned with VDJI's communications and volunteer engagement goals.
• Create and schedule content for: Instagram, Facebook, LinkedIn, and TikTok
• Design and produce AI-assisted social media graphics, videos, and written content consistent with VDJI's brand.
• Create a total of 50 branded content pieces (graphics and accompanying copy).
• Deliver all content in both English and French (French proficiency or access to translation support required).
• Develop promotional assets for events, including: Save-the-date graphics, Countdown campaigns, Speaker spotlight posts, Event reminders
• Create a content calendar with recommended posting dates, times, and platform-specific strategies.
• Conduct monthly analytics reviews and provide recommendations to improve reach, engagement, and audience growth.
• Provide guidance and basic training for volunteers responsible for posting and content execution.

QUALIFICATIONS

• Demonstrated experience managing social media accounts professionally.
• Strong content creation, graphic design, and copywriting skills.
• Experience using AI content creation tools
• Knowledge of Instagram, Facebook, LinkedIn, and TikTok best practices.
• Experience developing content for nonprofits, social justice, community-based organizations, or educational organizations is an asset.
• Strong project management and organizational skills.
• Understanding of anti-Black racism, equity, access to justice, and community-centered communications is highly desirable.
• Ability to produce content in both English and French.

KNOWLEDGE, SKILLS, and ABILITIES:

• Understanding of social media strategy, audience engagement, and digital marketing best practices.
• Knowledge of content creation trends across Instagram, Facebook, LinkedIn, and TikTok.
• Working knowledge of AI content creation tools and platforms.
• Understanding of branding and visual storytelling.
• Familiarity with nonprofit, community-based, equity-focused, and social justice organizations.
• Awareness of issues impacting Black communities, anti-Black racism, access to justice, and criminal legal system reform is considered a strong asset.

WORKING CONDITIONS

• This is a remote, contract-based position.
• Contractor must provide their own computer, software licenses, internet access, and equipment required to fulfill the contract.
• Work hours are flexible; however, the contractor must meet agreed-upon deadlines and be available for periodic virtual meetings with VDJI staff.
• Some evening or weekend work may be required to support events, campaigns, or time-sensitive communications.
• The contractor will work independently while collaborating regularly with VDJI staff and volunteers.
• All work products developed under this contract will become the property of the Viola Desmond Justice Institute.

COMPENSATION

• Fixed Contract Amount: $5,000 CAD.
• Creation of 50 branded content pieces.
• This contract covers all services and deliverables from October 2026 through January 2027.

Join us as a Social Media Content Creator (Contract) if you’re eager to craft impactful stories that inspire action! Bring your creativity, technical expertise, and enthusiasm for digital marketing to help us connect authentically with our audience while advancing our brand’s presence online.

Pay: $5,000.00 per year

Benefits:

• Flexible schedule

Work Location: Remote