Swatch Group
SOCIAL MEDIA COORDINATOR
1 month ago
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Important information
Location:
Biel/Bienne, Switzerland
Work mode:
Onsite
Published on:
30 September 2026
What they need
YOUR MISSION
As a vital member of the Social Media team, you will play a pivotal role in shaping OMEGA’s communication strategy and driving the evolution of the brand’s digital footprint. Your role demands a comprehensive grasp of Social Media and digital communication trends. You'll need to be naturally inquisitive, innovative, and proactive in seeking out new opportunities.
YOUR MAIN RESPONSIBILITIES
- Collaborate closely with the Marketing team to craft comprehensive 360 campaigns
- Establish and manage a detailed publication schedule aligning with the International Marketing plan
- Utilize our social management tool to schedule daily posts
- Enhance brand and product visibility across all digital platforms
- Coordinate cross-market projects effectively
- Spearhead live event initiatives
- Design and execute social media campaigns guided by specific KPIs
- Deliver comprehensive reports on social media campaigns and activities
- Analyze campaign performance to derive actionable insights and identify future opportunities
- Monitor and report on emerging digital trends
Profile
- A background in digital communication within the luxury sector (minimum 3 years)
- Prior experience in a digital agency is an advantage
- A deep interest in the luxury and watch industry
- Experience working with Asian social media platforms (WeChat, Weibo, Douyin, LINE, etc.)
- Strategic approach, capable of interpreting data ecosystems into actionable insights
- A bachelor's degree in communication/marketing
- Excellent organizational skills, ability to meet deadlines, and adapt to dynamic environments
- Creativity and flexibility coupled with a strong team-oriented mindset
- Strong command of PowerPoint and Excel; familiarity with Adobe Creative Suite is an advantage
Languages
- Fluent in English. French would be an added value.
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