Social Media Exec

About the role

We are looking for a passionate and creative Social Media Executive to join our growing team. This role is responsible for developing and executing social media strategies, managing content planning and community engagement, and supporting integrated digital campaigns across a diverse portfolio of clients. The ideal candidate is highly organised, digitally savvy, and always plugged into the latest social media trends, platform updates, and cultural conversations. You should be comfortable working collaboratively with creative, media, and account servicing teams to deliver impactful social-first campaigns that drive business results.

Key responsibilities

• Develop and execute social media strategies aligned with client objectives and brand goals.
• Create monthly content calendars, campaign plans, and social content recommendations.
• Manage and schedule content across social media platforms including Facebook, Instagram, TikTok, LinkedIn, YouTube, and emerging channels.
• Collaborate with Account Services, Creative, Design, Media, Strategy, and Production teams to deliver integrated campaigns.
• Monitor and manage online communities, ensuring timely and appropriate engagement with audiences.
• Develop response frameworks and community management guidelines for client and internal use.
• Coordinate with the media team on paid social campaigns to ensure alignment between organic and paid initiatives.
• Monitor social media trends, competitor activities, platform updates, and industry developments to identify new opportunities.
• Track campaign performance and prepare regular reports with actionable insights and recommendations.
• Utilise social media management and analytics tools to schedule content, monitor conversations, and evaluate effectiveness.

About you

• Diploma or Bachelor's Degree in Marketing, Communications, Advertising, Public Relations, Digital Media, or a related field.
• Minimum 1-3 years of experience in social media management, digital marketing, or agency environments.
• Strong understanding of major social media platforms, content formats, and best practices.
• Experience in community management and social media content planning.
• Familiarity with social media scheduling, listening, and reporting tools.
• Basic understanding of paid social advertising and campaign optimisation.
• Excellent written and verbal communication skills in English.
• Strong organisational skills with the ability to manage multiple projects simultaneously.
• Analytical mindset with the ability to interpret performance metrics and derive meaningful insights.
• Passion for digital culture, social trends, and emerging technologies.