Social Media Executive

Social Media Executive – Key Responsibilities1. Daily Social Media Posting

• Manage regular posting of posts, Reels, and videos across Instagram, Facebook/Meta, YouTube, and LinkedIn.
• Review captions, hashtags, creatives, and other basic posting details before publishing.
• Schedule and publish approved content across the relevant social media platforms.
• Monitor and respond to comments and direct messages (DMs).

2. Salon Content Management

• Collect, review, and organize photos and videos received from salons.
• Coordinate with editors and concerned team members to get Reels, videos, and creatives developed.
• Coordinate new content requirements by sharing video ideas, references, and content concepts.
• Support content shoots whenever required.
• Identify and coordinate with relevant influencers for salon collaborations.
• Communicate with influencers regarding collaboration requirements, content, and shoot details.
• Coordinate with respective salon teams and provide them with required influencer details and collaboration information.
• Ensure smooth coordination between influencers and salon teams for successful collaborations and content shoots.

3. Content Planning & Research

• Assist in preparing and maintaining weekly and monthly content calendars.
• Research trending Reels, content ideas, formats, and competitor activities.
• Identify relevant content opportunities for salons and the brand.
• Plan content around festivals, offers, events, and salon services.

4. Influencer & Collaboration Management

• Identify and connect with relevant influencers and content creators for brand and salon collaborations.
• Handle communication, coordination, and regular follow-ups with influencers.
• Coordinate the collection of influencer content.
• Ensure influencer content is posted or utilized across relevant social media platforms on time.
• Maintain proper coordination between influencers, salon teams, and internal team members.

5. Campaign & Other Coordination

• Support social media campaigns and advertising activities through content and creative coordination.
• Assist in coordinating campaign-related content, creatives, and promotional activities.
• Coordinate with internal teams to ensure timely execution of social media requirements.
• Monitor basic content performance and social media insights.

Key Priority

Salon Content Collection → Video/Reel Coordination → Influencer Communication & Salon Coordination → Regular Social Media Posting → Community Engagement (Comments & DMs) → Content Planning & Research

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person