Social Media Executive

About the Role

We are looking for a dynamic and creative Social Media Executive with 3+ years of proven experience in managing multiple personal and business social media accounts across platforms such as LinkedIn, Instagram, and YouTube.

This role requires a mix of strategy, content creation, copywriting, video scripting, publishing, and community building. The ideal candidate is both creative and analytical, with the ability to grow engagement, build brand voice, and manage content calendars seamlessly.

Key Responsibilities1. Content Strategy & Planning

• Develop and execute monthly content calendars for multiple personal and brand accounts across LinkedIn, Instagram, and YouTube.
• Research industry trends, competitor activities, and content opportunities to craft unique and engaging posts.
• Plan both long-form and short-form content tailored to platform algorithms.

2. Content Creation & Copywriting

• Write engaging copy for social posts, captions, video descriptions, and newsletters.
• Script compelling video content that aligns with the personal branding and business objectives.
• Repurpose content across platforms while maintaining tone, style, and voice consistency.

3. Social Media Management

• Schedule, publish, and manage posts across LinkedIn, Instagram, and YouTube.
• Manage day-to-day engagement (comments, DMs, mentions) to build relationships with the audience.
• Track performance metrics and provide actionable insights for improvement.

4. Community Building & Growth

• Strategize and execute initiatives to build and nurture online communities for both personal and brand accounts.
• Contribute to the development of a newsletter strategy to expand reach and strengthen the community.
• Support in creating engagement-driven activities (polls, Q&A, giveaways, etc.).

5. Personal Branding Support

• Manage LinkedIn presence for multiple senior professionals with weekly posts.
• Ensure thought leadership, positioning, and credibility through content that highlights expertise and achievements.

6. Analytics & Reporting

• Monitor KPIs (engagement, growth, impressions, reach, CTR, etc.) across all platforms.
• Share weekly/monthly performance reports with insights and recommendations.

Requirements

• 3+ years of proven experience in managing personal and business social media accounts.
• Strong understanding of LinkedIn, Instagram, and YouTube algorithms & best practices.
• Excellent copywriting and storytelling skills.
• Experience in video scripting and creative direction(Basic-mid Level).
• Familiarity with social media management tools and analytics dashboards.
• Ability to balance creative storytelling with data-driven decision-making.
• Proactive, detail-oriented, and comfortable managing multiple accounts simultaneously.
• Hands-on experience using AI tools to multiply productivity (for content ideation, scripting, editing, scheduling, etc.).

Nice-to-Have Skills

• Basic design/video editing skills (Canva, CapCut, Adobe tools, etc.).
• Knowledge of SEO for YouTube and LinkedIn content.

What We Offer

• Opportunity to work closely with thought leaders, entrepreneurs, and agency teams.
• Exposure to building both personal brands and business pages from scratch.
• A creative and growth-oriented environment where your ideas will directly impact brand presence and community building.

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off
• Work from home

Experience:

• Social media marketing: 3 years (Required)

Location:

• Mumbai, Maharashtra (Required)

Work Location: Hybrid remote in Mumbai, Maharashtra