Social Media Executive

About the organization:

Bharatiya Jain Sanghatana (BJS), established in 1985 by social entrepreneur and strategic philanthropist Shri. Shantilal Muttha is a non-governmental organization that has been exemplary in its work for over four decades. BJS has focused on addressing national issues such as education, watershed management, disaster response, and social development. Operating through a nationwide network of social entrepreneurs and a dedicated professional team, BJS has significantly impacted grassroots communities. The organization not only engages actively with central, state, and local governments but also collaborates closely with national level NGOs, influencing policy formulation and decision-making processes.

Position Overview:

This role involves planning, developing, implementing, and managing strategies for our organization’s social media accounts.

Key Responsibilities:

· Develop and implement social media strategies to enhance BJS’s outreach and achieve its awareness and engagement goals.

· Create, curate, and publish high-quality content that aligns with BJS’s mission, values, and ongoing initiatives.

· Manage and update all official social media accounts, ensuring relevant and timely content is shared.

· Collaborate with content writers, designers, and video creators to produce informative and visually engaging posts, articles, and multimedia content.

· Work closely with the Marketing and Program teams to generate buzz around campaigns, events, and new initiatives.

· Engage with the online community by responding to queries, gathering feedback, and organizing interactive sessions such as Q&As, live discussions, and storytelling campaigns.

· Track and analyse web traffic, engagement metrics, and social media ROI; prepare weekly and monthly performance reports.

· Monitor content trends, and audience engagement to optimize reach and impact.

· Network with social impact leaders, NGOs, and industry professionals via social media to strengthen partnerships and collaborations.

· Train internal teams and volunteers on best social media practices, ensuring a unified and effective online presence.

· Stay updated with emerging digital trends and social media tools to enhance BJS’s digital advocacy efforts.

Education & Expertise:

· Bachelor's / master's degree in Digital Marketing or a relevant field

· Professional with 2+ years of work experience as a Social Media Executive

· Content management experience

· Excellent copywriting skills

· Knowledge of SEO, Google Analytics, and keyword research

Requirements:

· Excellent communication, writing, and presentation skills.

· Aptitude for crafting engaging content

· Leadership and team management abilities.

· Analytical mindset with the ability to use data to drive decision-making.

· Passion for the organizational mission and dedication to making a positive impact in society.

Employment Type: 3 months contract ( possibility of extension to full time role )

Interested candidates can share their resume on [email protected]

Pay: ₹20,068.24 - ₹40,792.71 per month

Work Location: In person