Social Media Executive

Social Media Executive

Company: Pulvora
Website: pulvora.in
Location: Mohali, Punjab
Job Type: Full-Time | Work From Office
Salary: ₹8,000 – ₹15,000 per month

About the Role

Pulvora is looking for a creative and enthusiastic Social Media Executive to join our team in Mohali.

The ideal candidate should understand social media, keep up with current trends, and have the ability to come up with fresh and creative content ideas for a professional brand.

This role is primarily focused on social media management, content planning, posting, and creative direction. You do not need to be a professional photographer or videographer, but you should be comfortable guiding and contributing ideas during professional brand shoots.

Key Responsibilities

• Manage Pulvora's social media platforms, especially Instagram and Facebook
• Plan and maintain a consistent social media content calendar
• Create, schedule, and post engaging content, Reels, Stories, and posts
• Come up with creative and original content ideas
• Stay updated with the latest Instagram trends, Reels formats, viral content, sounds, and trends
• Think of new ways to present the brand and products/services creatively
• Coordinate with the team for professional photoshoots and video shoots
• Provide creative references, concepts, poses, shots, Reel ideas, and content directions for professional shoots
• Guide the shoot from a social-media perspective and make sure the content being created can be effectively used on Instagram and other platforms
• Repurpose professional shoot content into engaging Reels, posts, Stories, and other social media formats
• Write engaging captions and basic social media copy
• Monitor engagement and understand what type of content performs well
• Suggest improvements based on social media performance and trends

Important — About Shooting

You do NOT have to personally shoot professional photos or videos.

However, you should be able to:

• Give creative ideas and concepts for shoots
• Suggest Reel ideas and trending formats
• Provide references for the type of content we should create
• Guide the team/photographer/videographer on social-media-friendly shots
• Think about how professional shoot content can be converted into Reels, Stories, posts, etc.

In short: You don't have to be behind the camera, but you should know what should be in front of it.

Skills Required

• Strong creativity and ability to generate new content ideas
• Good understanding of Instagram and social media
• Basic knowledge of Reels, Stories, hashtags, trends, and social media algorithms
• Basic video editing skills using CapCut, Canva, VN, Premiere Pro, or similar tools
• Basic Canva/design skills
• Good communication skills
• Good understanding of visual content and branding
• Ability to identify good content and creative references
• Ability to plan and organize content
• Willingness to learn and experiment

Experience

Freshers are welcome to apply if they have strong creativity and a good understanding of social media.

Candidates with previous experience in social media management, content creation, digital marketing, or brand content will be preferred.

A portfolio, Instagram page, previous work, or examples of content you have created will be an added advantage.

Who We're Looking For

We're looking for someone who is:

• Creative
• Trend-aware
• Full of content ideas
• Comfortable working with a professional brand
• Proactive and willing to take ownership
• Good at understanding what looks good and what works on social media
• Interested in building a brand through social media

Compensation

₹8,000 – ₹15,000 per month, depending on skills and experience.

Location: Mohali, Punjab
Work From Office — Full-Time

How to Apply

Interested candidates can share their CV/resume along with their portfolio, Instagram profile, or examples of previous social media work.

pulvora.in

Join Pulvora and help us build a strong, creative, and engaging presence on social media.

Pay: ₹8,000.00 - ₹15,000.00 per month

Work Location: In person