Social Media Intern

You won’t just schedule posts. You’ll be on the ground, at our events, with our tutors, students and parents — turning real experiences into content.

Create Event Content

• Cover UpKraft’s weekend music events across Bengaluru
• Capture our 2-piece live bands, mini concerts, student interactions and event highlights
• Shoot Reels, Stories and short-form videos
• Identify interesting moments and turn them into engaging content

Tell the UpKraft Story

• Conduct short interviews with founders, tutors, parents and students
• Capture parent testimonials and student experiences
• Create behind-the-scenes content
• Find stories that make UpKraft feel human, premium and exciting

Manage Social MediaAssist in planning and executing Instagram content

• Edit Reels and short-form videos
• Write captions and develop content hooks
• Track trends, formats and sounds relevant to our audience
• Help maintain a consistent visual and content identity

Bring Ideas

• Pitch new Reel concepts and recurring content series
• Experiment with new formats
• Understand what makes people stop scrolling
• Turn everyday UpKraft moments into content people want to watch and share

What We’re Looking For

• Strong interest in Instagram, Reels and short-form content
• Good understanding of what makes content engaging
• Comfortable shooting videos on a phone
• Basic to good video-editing skills — CapCut, VN, Premiere Pro or similar
• Good communication and interviewing skills
• Strong visual sense and attention to detail
• Comfortable working at weekend events
• Proactive, energetic and willing to be on the ground
• A genuine interest in music, entertainment, kids or education is a plus

The Ideal Person

You are someone who:

Sees content everywhere.

A tutor teaching a child.A parent sharing feedback.A kid performing for the first time.A guitarist warming up backstage.A crowd singing along.

Pay: ₹12,000.00 - ₹15,000.00 per month

Benefits:

• Flexible schedule

Work Location: In person