Social Media Manager

Company Description KL ADS INDIA PVT LTD is a specialized healthcare digital marketing agency serving doctors, hospitals, clinics, and diagnostic labs. Based in Hyderabad, the agency uses advanced internet marketing and advertising strategies to strengthen clients’ online presence and connect them with patients seeking their expertise. The team designs personalized campaigns that enhance visibility, drive patient engagement, and support sustainable practice growth. KL ADS is committed to helping healthcare organizations build a strong digital footprint and refine patient acquisition strategies. The agency positions itself as a trusted partner for healthcare marketing excellence in the digital age.

Role Description The Social Media Manager is a full-time, on-site role based in Kondapur. This role is responsible for planning, creating, and publishing engaging content across social media platforms to promote healthcare clients and KL ADS INDIA PVT LTD. Day-to-day tasks include managing social media calendars, monitoring channels, responding to comments and messages, and coordinating with designers and content creators to develop visual and written assets. The Social Media Manager will analyze performance metrics, prepare reports, and optimize campaigns to improve reach, engagement, and conversion. The role also involves staying updated on social media trends, platform updates, and best practices in healthcare digital marketing.

Qualifications

• Strong skills in social media strategy, content planning, and campaign management across major platforms (e.g., Facebook, Instagram, LinkedIn, YouTube).
• Ability to create and curate engaging digital content, including copywriting, basic graphic or video coordination, and storytelling tailored to healthcare audiences.
• Experience with social media analytics, reporting, and optimization, using tools such as Meta Business Suite, LinkedIn analytics, or similar platforms.
• Knowledge of digital marketing fundamentals, including branding, online reputation management, and patient engagement in the healthcare sector.
• Excellent written and verbal communication skills, attention to detail, and ability to manage multiple campaigns and deadlines.
• Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.
• Prior experience in social media management for agencies or healthcare brands is an advantage.
• Ability to work collaboratively on-site in Kondapur with cross-functional teams and maintain a professional, inclusive approach to client communication.