Social Media Manager

Social Media Marketing Manager

Company: SciAstra
Experience: 14 Years
Location: Bangalore
Industry: EdTech / Education

About SciAstra

SciAstra is Indias First and Largest Research Community, with a thriving community of 500,000+ science students. We empower students to secure admissions to leading research institutes through mentorship, structured courses, and long-term career guidance.

Recognized among the Top 30 Startups in India by STPI and a winner of the Global Student Entrepreneurship Award, SciAstra is a fast-growing, impact-driven EdTech company transforming science education in India.

Job Summary

We are looking for a creative and proactive Social Media Marketing Manager to manage and grow SciAstras presence across Instagram, YouTube, Facebook, LinkedIn, and X (Twitter).

The role involves content planning, social media management, community engagement, content creation, campaign execution, performance tracking, and driving audience growth.

Key Responsibilities

• Plan, create, and schedule social media content, including posts, reels, videos, stories, and short-form content.
• Manage social media platforms including Instagram, YouTube, Facebook, LinkedIn, and X (Twitter).
• Create engaging, audience-focused content aligned with brand and business objectives.
• Manage student/community engagement through comments, DMs, and online interactions.
• Track social media metrics such as reach, engagement, impressions, shares, views, CTR, and audience growth.
• Prepare and contribute to monthly social media performance reports.
• Design creatives using Canva and handle basic video editing.
• Promote student success stories, campaigns, courses, and brand initiatives.
• Collaborate with Content, Creative, Design, Video, and Marketing teams.
• Participate in brainstorming sessions and develop creative content and social media strategies.
• Stay updated with social media trends, formats, algorithms, and content best practices.

Requirements

• 14 years of hands-on experience in Social Media Management, Digital Marketing, or Content Marketing.
• Recent/current experience in the EdTech industry is mandatory.
• Strong understanding of Instagram, YouTube, Facebook, LinkedIn, and X (Twitter).
• Hands-on experience with Reels, short-form videos, content calendars, and social media campaigns.
• Proficiency in Canva and basic video editing tools.
• Strong content writing, communication, storytelling, and creative skills.
• Good understanding of social media analytics and performance metrics.
• Highly organized, proactive, creative, and comfortable working in a fast-paced, target-driven environment.
• Passion for education, science communication, content creation, and community building is preferred.