Social Media Manager

Job Title: Senior Social Media Manager

Experience Required: 3-4 Years
Employment Type: Full-Time | In-Office
Work Location: Arcadia Building, Office No. 1A, Ground Floor, N.C.P.A. Marg, Nariman Point, Mumbai – 400021

Working Days & Timings: Monday to Friday: 9:30 AM – 6:30 PM 1st, 3rd & 5th Saturdays: Working

About the Role

We are looking for an experienced and creative Senior Social Media Manager to join our growing team. The ideal candidate will be responsible for managing end-to-end social media activities for multiple brands, creating impactful strategies, and driving meaningful engagement across platforms. This role requires a strong understanding of digital trends, content planning, analytics, and brand communication.

Key Responsibilities

• Plan and drive social media strategies that support the company’s branding and marketing goals
• Manage social media presence across platforms such as Instagram, Facebook, LinkedIn, and other relevant channels
• Create and maintain monthly posting plans and content schedules
• Write strong, engaging captions, hooks, and call-to-actions tailored to each platform
• Work closely with graphic designers, video editors, and content teams to ensure creatives are delivered on time
• Track social media performance, analyse results, and share regular reporting insights
• Interact with the audience by replying to comments, messages, and mentions to build community engagement
• Ensure profiles remain updated and aligned with brand identity (bio, highlights, links, profile optimisation, etc.)
• Stay informed about platform changes, new trends, and content best practices
• Support marketing campaigns through content ideas, execution, and continuous improvement
• Coordinate with internal departments to ensure social media activities align with overall business objectives

Skills & Requirements

• At least 3 years of practical experience managing social media accounts professionally
• Strong knowledge of content formats, platform behaviour, and algorithm trends
• Excellent writing and communication skills with a good sense of tone and storytelling
• Ability to manage multiple accounts and meet deadlines in a structured manner
• Experience in planning content, monitoring analytics, and preparing reports
• Working knowledge of social media tools such as Meta Business Suite, Buffer, Hootsuite, Sprout Social, or similar
• Basic understanding of paid campaigns and boosting posts is an advantage
• Strong planning skills with close attention to detail
• Degree in Marketing, Media, Communications, or related fields is preferred

Key Competencies

• Social media planning and strategy building
• Strong understanding of Instagram and Facebook content performance
• Content creation support (reels, carousels, captions, storytelling formats)
• Copywriting for social platforms
• Performance tracking and reporting using Meta tools
• Basic creative skills using Canva / Photoshop
• Scheduling and publishing content efficiently
• Spotting trends and adapting them for brand content
• Effective use of AI tools such as ChatGPT for content support

Ideal Candidate Profile

• Self-motivated and proactive with a creative approach
• Someone who takes responsibility for deliverables and outcomes
• Comfortable working in a fast-paced, collaborative office setup
• Strong multitasking, planning, and problem-solving skills

Why Work With Us

• Work on multiple brands across different industries and categories
• Opportunity to take ownership and bring fresh ideas to execution
• Be part of a growing team that values learning, collaboration, and creativity

The Impact Engine is hiring on behalf of The Social Journey, Mumbai.

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Application Question(s):

• Are you familiar with graphic designing software eg. Canva?
• Are you familiar with Meta Business Suite?
• Can you analyse Meta insights?
• Do you have your own device/laptop?
• Are you an immediate joiner ? What is your notice period
• Email ID and Phone No:
• Are you currently based near Nariman Point, or would you be willing to relocate closer to Nariman Point for this role?
• Mention your current location
• Do you have experience working in a marketing agency or any other agency? If yes, please mention how many clients you have handled simultaneously.

Experience:

• Social media management: 3 years (Required)

Work Location: In person