Social Media Manager

About this job

Hello :) Welcome to our role. Before we get into the fun stuff, we ask that if you like what you see below and want to apply, you send an email to the hiring manager listed at the bottom of the JD. Please include a cover letter and your CV. Thank you

Company Overview

We're Swan Studio, B&T's Emerging Agency of the Year 2025 and the leading direct Paid Social creative agency in Australia.

We empower brands like Canva, Juniper, and Hungry Jack's to transform scrolls into sales, all thanks to our unique blend of data-driven strategy and bold execution.

Our work consistently sets the industry benchmark for conversion-focused social creative, and our team is actively shaping the future of the field through thought leadership and groundbreaking approaches.

If you're a creative who thrives on seeing the direct impact of your work and wants to be at the forefront of what's next in advertising in an AI-centric world, you'll find your home here.

Role Summary

Are you obsessed with setting cultural trends rather than just watching them unfold? We’re looking for an experienced Social Media Manager (Organic) to shape the digital presence of some of Australia’s top brands. You won't just be managing feeds; you’ll be defining brand voices, pitching high-impact creative concepts, and executing scroll-stopping organic strategies. If you possess a rare mix of high-level creative vision, hands-on production chops, and sharp strategic instincts, this is your playground.

Key Responsibilities

• Architect end-to-end organic social strategies that build brand equity, capture cultural relevance, and turn audiences into communities.
• Conceptualise, script, film, and edit native short-form video concepts (TikTok, Instagram Reels, YouTube Shorts) from pitch to final cut.
• Identify emerging audio, platform updates, and internet subcultures to position client brands at the center of timely conversations.
• Pitch bold ideas confidently to senior stakeholders, educating clients on social-first risks and strategic creative direction.
• Translate platform analytics into creative takeaways for refinement based on performance data.

What You'll Bring

• Minimum of 3 years experience in a professional social media and content creation role;
• Expertise in developing and executing organic content strategies;
• Experience in short-form video content creation;
• Copywriting skills who can shift tone-of-voice;
• A sharp eye for graphic composition, feed aesthetics, and design trends;
• Excessive usage of TikTok and Instagram - if there's a trend, you're already on it
• Experience in monitoring content performance and applying learnings to future strategies;
• Experience managing client relationships and project managing the creative workflow;
• Strong organisational skills and the ability to manage multiple deadlines
• Understanding of post-production - being able to edit content to achieve desired outcomes;
• Excellent communication skills, both written and verbal; and
• Strong attention to detail.

Benefits & Compensation

• Competitive salary aligned with experience and impact
• Performance bonus linked to the growth of client accounts under your stewardship
• Continuous professional development with dedicated budget for courses, conferences, and tooling
• Regular team building and social activities

How to Apply

If you’re keen to join the Swan Squad and play a key role in building our business, then we’d love to hear from you. Please send your CV to [email protected] and [email protected]. We value diversity and encourage applications from all backgrounds.