Social Media Marketer (E-commerce)

About the role

We are seeking a talented and creative Social Media Marketer (E-commerce) to join the marketing team at FOOT LIFE TRADING. This is a full-time position based in Ipoh, Perak. In this role, you will be responsible for developing and executing social media strategies that drive engagement, build brand awareness, and ultimately increase sales for our e-commerce operations. You will play a crucial part in our digital marketing efforts, leveraging social platforms to connect with customers and grow our online presence in the competitive e-commerce landscape.

Key responsibilities

• Develop, plan and execute comprehensive social media marketing strategies across multiple platforms including Facebook, Instagram, TikTok and other relevant channels

• Create and curate engaging, high-quality content including images, videos, captions and graphics that resonate with our target audience and drive conversions

• Manage and monitor social media accounts, responding to customer inquiries and comments in a timely and professional manner

• Analyse social media performance metrics and provide regular reports on campaign effectiveness, reach, engagement and return on investment

• Collaborate with the e-commerce and sales teams to align social media efforts with product launches, promotions and business objectives

• Identify emerging social media trends and opportunities to keep our brand relevant and competitive

• Engage with customers and build community around our brand through interactive content and meaningful conversations

• Track competitor activity and industry best practices to inform strategy and maintain competitive advantage

What we're looking for

• 1-2 years of proven experience in social media marketing, preferably within the e-commerce or retail sector

• Demonstrated expertise in managing multiple social media platforms and creating engaging content across different channels

• Strong understanding of e-commerce business models and the ability to translate business objectives into effective social media strategies

• Proficiency with social media management tools and analytics platforms to track performance and optimise campaigns

• Excellent copywriting and creative skills with the ability to craft compelling messaging that drives engagement and conversions

• Strong analytical skills with the ability to interpret data, draw insights and make data-driven recommendations

• Excellent communication and interpersonal skills with the ability to work effectively across teams

• Knowledge of current social media trends, algorithm changes and best practices

• Degree in Marketing, Communications, Business or a related field is preferred

• Strong organisational skills and the ability to manage multiple projects and deadlines simultaneously

What we offer

At FOOT LIFE TRADING, we are committed to supporting our employees' growth and wellbeing. We offer competitive compensation packages commensurate with experience and qualifications. You will have the opportunity to work with a dynamic and creative team, contributing to the growth of an innovative e-commerce business. We provide a collaborative work environment where your ideas are valued and your contributions make a real impact. Professional development opportunities and training in the latest digital marketing tools and strategies are available to support your career advancement. We also foster a positive workplace culture that values creativity, collaboration and continuous learning.

About us

FOOT LIFE TRADING is a growing e-commerce company dedicated to providing high-quality products and exceptional customer experiences. We are passionate about building a strong online presence and connecting with our customers through innovative digital marketing strategies. Our mission is to become a leading e-commerce brand by delivering outstanding products, outstanding service and engaging brand experiences. We believe in creating a supportive and inclusive workplace where talented individuals can thrive and contribute to our collective success. With a focus on digital-first strategies and customer-centric approaches, we are building a dynamic business that embraces innovation and creativity.

Apply now

If you are a creative and results-driven Social Media Marketer with a passion for e-commerce and digital marketing, we would love to hear from you. Please submit your CV, a cover letter outlining your relevant experience, and examples of social media campaigns you have worked on to our recruitment team. Join FOOT LIFE TRADING and help us build our brand in the digital space.